MUSIC MATTERS 2017 PRESENTED BY TENCENT: STREAMING FORCES MUSIC INDUSTRY REVOLUTION IN ASIA

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Socialbakers Becomes a LinkedIn Marketing Analytics Partner

Socialbakers Becomes a LinkedIn Marketing Analytics Partner Socialbakers offers marketers integrated access to LinkedIn directly from the Socialbakers Suite Singapore, August 8, 2017 — Socialbakers, the world’s leading social media analytics provider, announced today that it has become a LinkedIn Marketing Partner. Socialbakers will…

Google and AppsFlyer Formalize Official Collaboration, Offering Marketers Better App Measurement Capabilities than Ever Before

Google and AppsFlyer Formalize Official Collaboration, Offering Marketers Better App Measurement Capabilities than Ever Before With the launch of Google’s App Attribution program, AppsFlyer makes it faster and easier for mobile marketers to set up, measure and optimize their app…

Oracle Content and Experience Cloud Empowers Organizations to Deliver Modern, Engaging Digital Experiences

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Criteo Research Reveals that Singaporeans Increasingly Use Mobile to Browse and Purchase Travel; Personalised Ads an Additional Element of Discovery

Criteo Research Reveals that Singaporeans Increasingly Use Mobile to Browse and Purchase Travel; Personalised Ads an Additional Element of Discovery Businesses need to focus on investing in mobile strategies – mobile travel purchase increased 35 percent from 2011-2016, and is…

Criteo Reveals that 4 in 10 Online Transactions May Be Inaccurately Measured by Regional Retailers, Calls for Shift from Device-Centricity to User-Centricity

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SAP Hybris Survey: Respond (Fast), or Risk Losing Customers in Singapore

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MediaMath Launches MediaMath Audiences in Australia, New Zealand, Singapore and India

MediaMath Launches MediaMath Audiences in Australia, New Zealand, Singapore and India March 1, 2017, Singapore – MediaMath, the leading independent programmatic company for marketers, is announcing the launch of its suite of audience solutions, MediaMath Audiences, to Australia, New Zealand, Singapore…

Criteo Significantly Improves Tiki’s Customer Engagement and Sales with Personalised Content to Local Shoppers

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Oracle Marketing Cloud Teams with Eyeota to Enhance Global Data Offering

 Oracle Marketing Cloud Teams with Eyeota to Enhance Global Data Offering Eyeota data helps Oracle Data Management Platform customers improve ROI and strengthen customer experience across global campaigns Redwood Shores, Calif. – Jan. 19, 2017 – Oracle Marketing Cloud today…

AppsFlyer Raises $56 Million to Advance Marketing Measurement in the Mobile Era

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CtrlShift launches data-driven solution suite, r3

CtrlShift launches data-driven solution suite, r3 ●       r3 delivers highly targeted digital campaigns that are viewable, fraud-free and brand-safe, using a combination of programmatic and in-depth audience data ●       r3 harnesses artificial intelligence and machine learning to generate deep and…

Emarsys Launches Artificial Intelligence Capabilities to Simplify and Revolutionize the Role of B2C Marketers

Emarsys Launches Artificial Intelligence Capabilities to Simplify and Revolutionize the Role of B2C Marketers Emarsys Artificial Intelligence Marketing (AIM) simply and effectively bridges the execution gap between complex data science and scaling truly personal interactions with billions of customers  …

AdAsia enters Greater China market with expansion into Taiwan

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Oracle Marketing Cloud Helps B2B Marketers Accelerate Lead Generation

Oracle Marketing Cloud Helps B2B Marketers Accelerate Lead Generation New marketing automation and content marketing capabilities break down marketing silos and simplify cross-device content creation Redwood Shores, Calif.— Nov. 14, 2016 — Oracle today announced enhancements to the marketing automation…