Glispa Announces A Full Service Native Monetization Platform: Avocarrot With the launch of the Avocarrot Unified SSP, Glispa releases a combination of a powerful user data profiling platform, reaching over a billion users, with a programmatic exchange and a mediation…
LG LAUNCHES ASIA BUSINESS INNOVATION CENTRE IN SINGAPORE
LG LAUNCHES ASIA BUSINESS INNOVATION CENTRE IN SINGAPORE A comprehensive showcase of industry-leading business-to-business digital signage solutions under one roof SINGAPORE, March 23, 2017 — LG Electronics (LG) is proud to announce the launch of its Asia Business Innovation Centre…
Ampiri Announces Major Updates to Maximize Mobile App Revenue
Ampiri Announces Major Updates to Maximize Mobile App Revenue Ad mediation platform helps app developers regain full control over native ad monetization, leveraging Glispa’s optimization capabilities, user data and audience insights SINGAPORE, Aug 23, 2016 — Ampiri the native…
AdAsia Holdings launches AdAsia Video Network and AdAsia Video Production
AdAsia Holdings launches AdAsia Video Network and AdAsia Video Production New innovations to extend the scale of the AdAsia Digital Platform Singapore – 03 August 2016 – AdAsia Holdings, creator of the AdAsia Digital Platform, has announced today the launch of AdAsia Video…
ORACLE AND SNAPCHAT MEASURE IMPACT OF SNAP ADS ON SALES IN STORES
ORACLE AND SNAPCHAT MEASURE IMPACT OF SNAP ADS ON SALES IN STORES New Measurement Research for Snapchat Advertisers Finds 92% of Ad Campaigns Saw Positive Offline Sales Increases REDWOOD SHORES, CA – June 15, 2016 – Oracle and Snapchat today announced…
Intel Security – Online Dieting Tips Gone Wrong
How do you lose belly fat? That was the question that most Singaporeans want answers to when it comes to healthier living. But the next time you click on a link to learn more, you could lose more than just…
VSERV.MOBI SET TO BOOST THE E-COMMERCE INDUSTRY WITH SEARCH INTENT MOBILE ADS
VSERV.MOBI SET TO BOOST THE E-COMMERCE INDUSTRY WITH SEARCH INTENT MOBILE ADS Launches innovative new ad format that combines the power of search and mobile ads Singapore, 16th April, 2014 – Vserv.mobi, an award winning mobile advertising exchange, today announced the launch of…
Real-Time-Bidding Trends in Emerging Markets
Advertisers gain unparalleled reach across 150,000+ apps & sites; Developers benefit from lift in global monetisation Singapore, 8 April 2014 – With an aim to empower advertisers and developers, award winning mobile ad exchange, Vserv.mobi today announced the launch of its data…
Youtube Executive Joins Twitter in Video Making
According to Wall Street Journal, Twitter has hired Youtube executive Baljeet Singh in a bid to produce more videos and advertisements in the microblogging site. According to Twitter spokesman Will Stickney, Singh started on Monday as Twitter’s product director, head…
Facebook Blocks Dating Sites to Prevent Loss of Users
While many young Facebook users shift their use towards the mobile application, many older users enter and some of the younger users went into dating sites with their Facebook accounts. Recently, Facebook prohibited the advertisement of dating sites before the…
How does Instagram Attracts Ads? Main Users are Urban Young Women
As a mobile photograph sharing application for Facebook, Instagram expedites the implementation of advertising revenue plan. Recently, Instagram released the first generation of branded advertising, including ice-cream brand Jerry’s, connecting with 9.8 million youths ranging from age 18 to 35. …
Samsung spends over 800 million USD on advertisement last year to drive product sales
In order to compete and defeat Apple in the smartphone market, Samsung has strategized and increased their spending on advertisement significantly. This increase is unprecedented in the Advertising space in US. According to Ad Age, Samsung has spent around 881…