Neustar DNS Shield Network Securely Delivers High-speed Web Performance

Neustar DNS ShieldTM Network Securely Delivers
High-speed Web Performance

DNS ShieldTM Network Reduces
Latency, Enhances Security, and Increases Reliability for Neustar UltraDNS;

A Private Network of DNS Connections that
Re-engineers the Internet to Reduce Dependency on Public Networks

November 17, 2016 – Singapore. – Neustar, Inc. (NYSE:
NSR), a trusted, neutral provider of real-time information
services, today
announced the public launch of its DNS ShieldTM, a
worldwide network of secure private domain name system (DNS) connections
between Neustar and its partners. Neustar’s DNS ShieldTM network
is independent of public internet networks and embodies an industry-first
approach to eliminating latency and security vulnerabilities for DNS traffic
within its partner network.

“DNS is the backbone of the Internet, but the
original protocol design was slightly flawed and failed to take in to account
some of the potential security issues, which now make it an attractive target
for attacks,” said Rodney Joffe, SVP and Distinguished Fellow, Neustar.
“Optimizing and protecting DNS is a mission-critical task since an outage can
result in downtime, network latency, lost revenue, and a negative brand
experience.”

The recent emergence of the Mirai botnet,
which compromised insecure Internet of Things (IoT) devices, created the
perfect environment for massive DDoS attacks on DNS servers, which resulted in
major Website outages. The DNS ShieldTM network forms a secure
connection between Neustar UltraDNS authoritative servers and the recursive
servers of its partners, minimizing the vulnerable points of compromise
targeted in distributed denial of service (DDoS) attacks and DNS Spoofing,
while lowering the latency of DNS transactions and improving the reliability of
query responses significantly.

Neustar’s DNS ShieldTM network
supplements a global IP Anycast Network by adding scores of private nodes to
the existing 30 public nodes across six continents to answer more than 33 billion
queries per day. The Neustar network already includes a purpose-built DDoS
mitigation solution that protects its UltraDNS network, but the addition of the
DNS ShieldTM network will harden its defenses against attacks
by removing traffic entirely from the public Internet domain.

Key benefits and features of the DNS ShieldTM network
include:

·         Lower Latency – Delivers superior Website performance
through its private DNS ShieldTM network, enabling DNS traffic
to circumvent general public Internet networking connectivity that is
frequently slow and congested, ensuring that even holiday traffic or massively
scaling users cannot cause outages or delays. In most cases the DNS ShieldTM network
nodes are located within 100 feet of partner recursive servers, reducing
network latency to single digit milliseconds – the fastest in the world.

·         Enhanced Security – The DNS ShieldTM network
creates a private network for DNS resolution within its partner network,
eliminating security threats, such as DDoS attacks and cache poisoning attempts
by shielding direct DNS connections from public view and excluding public
Internet traffic.

·         Better Reliability – In the event of a DDoS attack or significant
network outage, DNS queries will continue to resolve within the private
networks where DNS ShieldTM technology is deployed. This
resiliency ensures an optimal network experience for Neustar partners and
customers to ensure maximum uptime.

“DNS remains constantly threatened by DDoS
attacks, cache poisoning assaults, spoofing attempts, and innocently enough,
high volume website traffic, which can all lead to service disruptions for a
significant portion of the Internet,” said Joffe. “Neustar is hardwiring the
Internet with private network connections between our authoritative servers and
our partner’s recursive servers, limiting the potential for our UltraDNS
network to succumb to these attacks.”

For more information about the Neustar DNS
ShieldTM network, please visit https://hello.neustar.biz/2016-dns-shield-wp-security-lp.html