Sony Launches “α7 Through My Eyes” Influencer Campaign for the α7 Series Came

(SINGAPORE, 18 May 2015) – Get ready to be transported into the colourful world of photography greatness through the eyes of five prominent photographers in Singapore. Sony’s “α7 Through My Eyes” campaign will bring together these photographers to share their expertise in the digital imaging space, in addition to showing their works taken using the acclaimed full-frame, palm-sized α7 series cameras from Sony.

From today onwards, a range of photos from these α7 series professionals will be uploaded onto the “α7 Through My Eyes” microsite in addition to their own social media platforms. Each of these α7 series professionals come from different photography backgrounds – from commercial to wedding – exposing photography enthusiasts to a range of shots taken using the award-winning α7 series cameras as well as knowledge on how they were achieved. They will also share their experiences using the full-frame cameras from Sony by answer questions about their photography skills and interests, available for reading on the microsite.

α7 series professionals:

Bryan Van Der Beek (Commercial & Editorial Photographer)

Bryan van der Beek is an award-winning commercial and editorial photographer based in Singapore. A former Executive Photojournalist with The Straits Times, Bryan’s photographs are known for their artistic sensibilities, and they have been published in international publications such as Time, Newsweek, and The Washington Post.

Chester Chen (Landscape Photographer)

Born in Kingston, Jamaica, Chester Chen has lived and worked in Toronto, San Francisco and London. He now resides in Singapore with his wife and son. He shoots professionally at corporate events and is a founding member of Landscape Hunters Asia, a group of landscape and architecture photographers dedicated to sharing ideas. 

Darren Soh (Architectural and Landscape Photographer)

Darren Soh is an award-winning photographer, most recently known for his win at the 2013 ICON de Martell Cordon Bleu Photography Award. A full time independent photographer, Darren has an interest in architectural and landscape photography. His works have been nominated at international photography awards, such as the Commonwealth Photographic Awards and the Prix de la Photographie in Paris.

Edward Tian (Landscape & Cityscape Photographer)

A freelance photographer and automotive consultant, Edward Tian’s skills find strength in landscape and cityscape photography. His unique approach has landed him the first prize for the Marina Bay Singapore 2013 Countdown Photography Competition and 2014 CapitaLand-National Geographic Channel “Building People” Photography Competition. Alongside Chester, Edward is also a founding member of Landscape Hunters Asia.

Kelvin Koh (Wedding Photographer)

Kelvin Koh is the founder of Lightedpixels Photography and specialises in wedding, family, and personal portraits. Credited for popularising wedding photography in Singapore, Kelvin’s studio is widely sought after for his wedding destination shoots. Kelvin also conducts photography workshops and seminars on a regular basis, and is embarking on a regional workshop tour having just completed his first workshop in Tokyo.

For more information about the Sony “α7 Through My Eyes” campaign, visit www.sony.com.sg/ilc-professionals