Fujitsu Surveys Business Leaders across 15 Countries on the status of Digital Transformation Initiatives

Fujitsu Surveys Business
Leaders across 15 Countries on the status of Digital Transformation Initiatives

Finding that 34% of
digital transformation initiatives lead to positive outcomes

Tokyo, April 18, 2017 – Fujitsu today announced the results of its Global Digital
Transformation Survey, in which it surveyed 1,614 business leaders across 15
countries for the purpose of learning about the status of, and trends in,
digital transformation initiatives.

The survey results found that 89% of business
leaders confirmed their organizations are undertaking digital transformation
initiatives leveraging digital technologies such as artificial intelligence
(AI) and the Internet of Things (IoT), and 34% of such initiatives had already
delivered positive outcomes. In addition, the survey illuminated the key
factors for success in digital transformation, as well as the challenges and
necessary capabilities, and perceptions relating to AI.

In light of these findings, Fujitsu will work
with customers to further advance their digital transformations.

Background

Today, AI, IoT, and other digital technologies
are becoming embedded into business and society, bringing about digital
transformations and changing business and our daily lives across the globe. To
understand the status of corporate digital transformation initiatives, their
success factors and challenges, as well as requirements for technology
partners, in February 2017, Fujitsu conducted a Global Digital Transformation
Survey, and today released its results.

Summary of Survey
Findings

·  89% of business leaders responded that their
organizations are undertaking digital transformation initiatives. 34% of these
initiatives had already delivered positive outcomes, contributing to business
growth.

·  Important factors for successful digital
transformations are having talented staff with the right skills and strong
leadership, as well as the establishment of organizations that can respond to
the speed of change of digital transformations. In addition, it is also
necessary that co-creation be performed with technology partners which have the
capability of digital technology.

·  In the digital era, professional knowledge of
digital technology as well as creativity and imagination are in demand. To
deliver positive outcomes from digital transformation initiatives, it is
necessary to acquire people with those capabilities, or to foster the
development of such talent.

Results of the Survey

1. Status of digital
transformation initiatives

89% of business leaders reported that their
organizations have embarked on digital transformation initiatives. The status
of such initiatives is not just at the planning or testing stage. Many are in
the implementation phase, delivering tangible results. 34% of such projects
have already produced business outcomes such as increased revenue or improved
customer relationships.

2. Digital
transformation initiatives in functional areas and industries

Looking at digital transformation initiatives,
Marketing is the top functional area (38%), followed by Workstyle (35%), and
Operation and Maintenance (30%). In terms of industry-specific initiatives,
Finance and Insurance (51%) and Healthcare (51%) are the major areas of digital
transformation, followed by Manufacturing.

3. Outcomes of digital
transformation

The top three outcomes of digital transformation
were increase in revenue (46%), improvement of customer relationships (44%),
and strengthening competitiveness of products (36%), confirming the
contribution of digital transformations to business growth.

4. Key factors for
successful digital transformations

According to the results of the survey,
important factors for successful digital transformations are having talented
staff with the right skills (19%), strong leadership (18%) and streamlined
organizations and process (17%). In addition, the survey also revealed that, to
successfully carry out digital transformation, it is necessary to co-create
with technology partners having technological capability as well as
understanding of business and alignment with the vision and strategy.

5. Perceptions of AI

Business leaders have high expectations
regarding AI, with 77% of them viewing AI as an opportunity. Most of them also
agree that AI will enhance the capabilities of people in the future.

6. Capabilities required
for digital transformations

Business leaders responded that the most
important capabilities that people need to strengthen in the digital era are
professional knowledge of digital technologies (18%) and creativity and
imagination (17%) among other necessary capabilities. The results also indicate
that, to successfully implement digital transformation initiatives, it is
important to foster the development of digital talent, or acquire such talent.

Details of the Global Digital Transformation
Survey Report can be downloaded at the following link: http://www.fujitsu.com/global/vision/

In today’s society, where digital
transformations are advancing around the world, Fujitsu believes co-creation
leveraging digital technologies (Digital Co-creation) will become a business
norm. In conjunction with this survey, today Fujitsu is also releasing its
Fujitsu Technology and Service Vision 2017, which proposes a unique approach to
Digital Co-creation.

Overview of the Survey

1. Survey period:February 2017

2. Survey respondents:
1) Company size: Mid- and large-size companies and organizations
2) Position:Management (CEO/CMO/CFO/CIO/CDO/CSO) and key decision-makers
3) Countries and the number of respondents: 15 countries, 1,614
respondents
Japan (309), U.S.A (258), Canada (56), U.K. (103), Germany (103), Spain (103),
France (103), Sweden (52), Finland (56), China (103), South Korea (55),
Singapore (103), Thailand (52), Indonesia (52), Australia (106)

3. Methodology:Online input without registering
name

4. Areas of the survey:
1) Status of digital transformation: Business areas, status, outcomes, success
factors, challenges
2) Partners required for digital transformation
3) Perception of AI, required capabilities in the digital era