CHARLES & KEITH, a global fashion brand, implements CyberSource’s
full suite of global payment management solutions, including fraud management
and payment tokenization
full suite of global payment management solutions, including fraud management
and payment tokenization
CyberSource’s holistic payment solutions helped CHARLES & KEITH
increase online card acceptance rate by up to 17%, while reducing the rate of
manual review by 65%[1]
increase online card acceptance rate by up to 17%, while reducing the rate of
manual review by 65%[1]
Singapore – 18 May 2017 – CyberSource, a Visa Inc. company (NYSE: V),
and one of the world’s largest providers of eCommerce payment management
services, today announced an agreement with CHARLES & KEITH, a leading
fashion retailer in Asia Pacific. With more than 500 stores in over 40
countries in Asia Pacific, Europe, and the Middle East, this agreement enables
CHARLES & KEITH to provide its customers with a secure, streamlined online
payment experience. Through CyberSource’s payment and fraud management
solutions, CHARLES & KEITH has managed to increase its online card
acceptance rate by up to 17%, while reducing the rate of manual review by close
to two-thirds1.
and one of the world’s largest providers of eCommerce payment management
services, today announced an agreement with CHARLES & KEITH, a leading
fashion retailer in Asia Pacific. With more than 500 stores in over 40
countries in Asia Pacific, Europe, and the Middle East, this agreement enables
CHARLES & KEITH to provide its customers with a secure, streamlined online
payment experience. Through CyberSource’s payment and fraud management
solutions, CHARLES & KEITH has managed to increase its online card
acceptance rate by up to 17%, while reducing the rate of manual review by close
to two-thirds1.
Launched in 1996, CHARLES & KEITH has
established a strong presence not just in fashion capitals such as Seoul,
Shanghai, and Dubai, but also online through CHARLESKEITH.COM.
With an understanding of the importance of differentiating itself with a
simple, secure and seamless online shopping experience, CHARLES & KEITH
aims to enhance customer satisfaction by catering to each customer’s unique
shopping preference.
established a strong presence not just in fashion capitals such as Seoul,
Shanghai, and Dubai, but also online through CHARLESKEITH.COM.
With an understanding of the importance of differentiating itself with a
simple, secure and seamless online shopping experience, CHARLES & KEITH
aims to enhance customer satisfaction by catering to each customer’s unique
shopping preference.
CHARLES & KEITH has deployed CyberSource’s full
suite of payment, fraud management and tokenization services for selected
markets[2]. With
CyberSource’s global payment gateway, CHARLES & KEITH is able to process a
wide range of international payments from multiple card issuers, as well as
select alternative payment methods across various web and mobile channels, via
one connection.
suite of payment, fraud management and tokenization services for selected
markets[2]. With
CyberSource’s global payment gateway, CHARLES & KEITH is able to process a
wide range of international payments from multiple card issuers, as well as
select alternative payment methods across various web and mobile channels, via
one connection.
Since 2004, CHARLESKEITH.COM has
become a part of the business, providing shoppers in more than 40 countries
with online shopping catalogues, exclusive products and the latest releases.
Appreciating the value of a secure, seamless shopping experience, CHARLES &
KEITH implemented CyberSource Payment Tokenization to help ensure that their
customers’ sensitive payment information is safe and in turn, providing
customers with peace of mind.
become a part of the business, providing shoppers in more than 40 countries
with online shopping catalogues, exclusive products and the latest releases.
Appreciating the value of a secure, seamless shopping experience, CHARLES &
KEITH implemented CyberSource Payment Tokenization to help ensure that their
customers’ sensitive payment information is safe and in turn, providing
customers with peace of mind.
“Asia Pacific is one of the largest eCommerce
market[3], and CHARLES &
KEITH aspires to provide shoppers with the ultimate shopping experience. This
requires us to continue building trust among our customers. As an established
global leader in the eCommerce payment management industry, CyberSource’s
holistic suite of payment and fraud management solutions enable us to optimize
our entire payment process across the complete order lifecycle. As a
result, we are able to simplify and streamline the customer journey, while
ensuring that payment information and personal data are kept secured,” Tse Ling
Lau, Executive Director, CHARLES & KEITH commented.
market[3], and CHARLES &
KEITH aspires to provide shoppers with the ultimate shopping experience. This
requires us to continue building trust among our customers. As an established
global leader in the eCommerce payment management industry, CyberSource’s
holistic suite of payment and fraud management solutions enable us to optimize
our entire payment process across the complete order lifecycle. As a
result, we are able to simplify and streamline the customer journey, while
ensuring that payment information and personal data are kept secured,” Tse Ling
Lau, Executive Director, CHARLES & KEITH commented.
Recognizing that eCommerce fraud is on the rise[4], CHARLES &
KEITH utilizes the CyberSource Decision Manager to automate
and streamline their fraud operations. CyberSource Decision
Manager features the World’s Largest Fraud Detection Radar, compiling
insights from over 68 billion transactions processed annually by Visa and
CyberSource, which is supplemented by over 260 real-time global validation
tests. As a result, CHARLES & KEITH has been able to minimize fraud losses
with enhanced accuracy that comes from more data, proprietary scoring
algorithms and custom rules, while streamlining manual review with a case
management dashboard.
KEITH utilizes the CyberSource Decision Manager to automate
and streamline their fraud operations. CyberSource Decision
Manager features the World’s Largest Fraud Detection Radar, compiling
insights from over 68 billion transactions processed annually by Visa and
CyberSource, which is supplemented by over 260 real-time global validation
tests. As a result, CHARLES & KEITH has been able to minimize fraud losses
with enhanced accuracy that comes from more data, proprietary scoring
algorithms and custom rules, while streamlining manual review with a case
management dashboard.
“Today, when more than three-quarters of Asia
Pacific customers abandon their digital shopping carts[5], the importance of
providing a seamless end-to-end online payment experience cannot be
underestimated,” said Chew Ann Wee, Senior Regional Director, Southeast Asia,
CyberSource. “Security and convenience are two key pillars, to reduce the
probability that customers choose to abandon their shopping carts at the
payment stage. We are excited to work with CHARLES & KEITH to optimize
their payment and fraud management services, and enable a simple and secure
online payment experience for their customers.”
Pacific customers abandon their digital shopping carts[5], the importance of
providing a seamless end-to-end online payment experience cannot be
underestimated,” said Chew Ann Wee, Senior Regional Director, Southeast Asia,
CyberSource. “Security and convenience are two key pillars, to reduce the
probability that customers choose to abandon their shopping carts at the
payment stage. We are excited to work with CHARLES & KEITH to optimize
their payment and fraud management services, and enable a simple and secure
online payment experience for their customers.”
[1] Questionnaire from Charles & Keith, March 2017
[2] All markets except China & Japan
[3] eMarketer, Asia-Pacific Is Home to Majority of World Retail Ecommerce Market, December 16, 2015
[4] Retail Dive, Experian: E-commerce fraud attack rate up 15% over 2015, September 22, 2016
[5] eMarketer, Three-Quarters of the World’s Shopping Carts Are Abandoned, May 17, 2016
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