Samsung Pay Boosts Offerings in Singapore with Expanded Support and Introduction of New Value-Added Services

Samsung Electronics
Singapore today announced the expansion of Samsung Pay, the secure
and easy-to-use mobile payment service that can be used to make purchases
almost anywhere in Singapore. Samsung’s flagship mobile payment service is now
available on Galaxy A5 (2016) and Galaxy A7 (2016) and will also be available
on Galaxy A9 Pro (2016) at a later date. Samsung Pay will also be available on
the Gear S3 upon its release on 18 November 2016.

Additionally, Samsung
Pay users can enjoy new value-added services including the EZ-Link NFC SIM
launched in collaboration with EZ-Link Pte Ltd and a new barcode loyalty
feature which will be available from 18 November 2016.

Value-Added Services
for Samsung Pay 

EZ-Link NFC SIM 

The new service on
Samsung Pay provides users with EZ-Link NFC SIM convenient access to their
ez-link transactions. Consumers can now use selected Samsung devices the same
way an ez-link card is used for public transit and retail payments. EZ-Link NFC
SIM customers can also enjoy the added benefit of using Samsung Pay for their
ez-link transactions, such as checking their transaction history and value
balance. This service is already available for Samsung Pay customers.

Barcode Loyalty 

A new addition to Samsung
Pay to further enhance the shopping experience for users, Samsung’s barcode
loyalty feature for Samsung Pay will launch on 18 November 2016. The new
service is a loyalty feature that will work with almost any card that has a
barcode. With the feature, users can simply add their loyalty cards from
participating merchants in Samsung Pay for point collection and redemption,
removing the need to carry multiple cards, slimming down their physical
wallets, and ensuring that users never miss out on their loyalty points.