Cooler Master’s Expanded Product Line-up at COMPUTEX 2016

Cooler Master’s
Expanded Product Line-up at COMPUTEX 2016

●
expanded product portfolio to meet a
greater range of choices and needs for PC users

●
advancing the power of modularity and
user creation with MasterConcept 2.0

●
wider range of accessories made by the
community itself on MakerHub platform

COMPUTEX,
Taipei, TWN – Cooler Master, a leader in design and manufacturing
computer components and peripherals, today unveiled their next steps towards embodying
the Maker Spirit in building and using PCs. In Cooler Master’s booth and a
separate, private meeting room, visitors can see both how Cooler Master’s
expanded product portfolio is enabling a wider scope of creatives and professionals
to better pursue their PC-powered aspirations, and experience what can be
created through the power of custom-built PCs.

In
the booth, visitors can compose music in a 3D landscape; simulate an
all-too-real parachute jump; operate a ‘war’ robot; challenge a beardy Twitch
streamer/gamer to a match at his station; or design and print their own
keycaps. These experiences are powered by award-winning developers, engineers,
streamers, and designers who use Cooler Master components and share the
company’s value of individual freedom and creation.

“The response we are getting from the community has shown that people
resonate with the notion of creating something unique to them,” said Raymen Wu, Global Marketing Director. “This year that maker spirit is coming to life across our product
portfolio and in the new ways we support the creative endeavors of the
community.”

MasterCase and MasterBox: Many Ways to Modular

MasterCase
and the FreeFormTM Modular System are creating more avenues for
individual choice and expression as more towers fill out the MasterCase,
MasterCase Pro and flagship MasterCase Maker lines. A full range of sizes has
now appeared as well as new outlooks for simplicity and expression. On top of
the modular frame, a growing ecosystem of swappable MasterAccessories and
MakerMade Accessories can be used to customize the exterior and adjust the
interior layout. The second version of Cooler Master’s innovation
platform, MasterConcept 2.0, has made strides towards a completely modular case
that has no defined form or function other than that created by its user. The MasterBox line, a trimmer case featuring internal
expandability and layout flexibility, has also expanded with a mini-tower and
new mid-tower colors and outlooks

Decades
of Innovation in the Complete Thermal Line-Up

Cooler
Master’s award-winning thermal solutions have grown to make it easier to select
cooling to match your case layout. As well, all the lines have been
consolidated and imbued with new technology across many product segments. The
MasterAir Series of CPU air coolers and the MasterGel Series of thermal pastes
now all feature full product portfolios ranging from entry-level up through the
Pro and Maker iterations for increasing quality and customization. The liquid
cooling segment has also launched its first member, the MasterLiquid Pro 120
and 240 AIO coolers, featuring a unique pump design for various user
preferences. The MasterFan Series has spun off its MasterFan Pro, a collection
of three blade designs with adjustable fan speed profiles for varying component
and case cooling needs. All CPU coolers include the MasterGel Pro or MasterGel
Maker, depending on the segment.

MasterWatt:
Reliable Power with the Thermal Touch

The
MasterWatt Series was charged by the flagship MasterWatt Maker 1200 and will
expand into a full line of MasterWatt PSUs for varying levels of control and
power requirements. The series incorporates custom changes to the circuit
design, heatsink and fan to reduce heat waste, strengthen reliability and
extend life expectancy. These have become available from the MasterWatt
upwards.

Customize
the Touch and Feel of Your PC Experience with Peripherals

Peripherals have been reengineered to allow high customization
depending on the feel and personality of the user. Starting with the varying
sizes of the MasterKeys line, users have a choice of lighting and switches
ranging from simple and clean to the infinite customizations of the MasterKeys
Pro RGB with software. The MasterMouse Series also starts from a clean,
ambidextrous build and works in swappable panels for size and grip type in the
Pro version. The MasterPulse’s Bass FX technology for in-ear and over-ear
headphones allows the switch between a bass boost created by unique hardwiring
in the headset structure itself.

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About Cooler Master: Cooler Master
is a Taipei-based, global computer components company with more than a 20-year
track record in releasing innovative products that truly advance the industry.
We are driven by a passion for the things that make building a PC such a unique,
rewarding experience, and sustained by a vision that we can reinvent the way these
machines are designed, made and used. From our landmark release of the first
ever aluminum PC case to our groundbreaking switch to the modular format,
Cooler Master is committed to bringing our customers and fans the utmost in
choice and control. For more information on Cooler Master, please visit www.coolermaster.com or follow us
on Facebook