Lenovo aiming for Top 3 in Server business globally in 3 years

On 12th March, Tong Fu Yao, the Vice President of Lenovo Group said that China’s server market space is increasing over the years but still limited. They are having plans to threaten the big players in the global server space and to become the top three in this business globally.

According to Tong, Lenovo has established their IPDC business group in 2012 and have gradually changed from providing consultation, deployment, management operations to providing infrastructure solutions for online games, video, search, instant messaging, CDN, IDC and other types of applications.

He revealed that Lenovo enterprise customer’s businesses have already accounted for more than 50% of the whole market share in China and that they hope to further increase overseas market share. Internally, their plan is to let their enterprise products and services to become the global top three in three years. To achieve this, Lenovo has collaborated with EMC to set up a joint venture company and also acquired a US company a few months back which is engaged in cloud computing services.

Tong aims to achieve this goal by 4 main areas of focus :

1. Research and Development. Tong admitted that research and development has not been one of their top priorities throughout the years, but with Lenovo’s presence in China, Japan and US with more than 3000 engineers, they are sure that they will realign and focus on new products and innovations. After their strategic alliance with EMC, a more professional and strong research team will join Lenovo to carry out research and development for storage and server products.

2. Sales. Lenovo will work closely with the partners from the various part of the supply chain. These will be in forms of programmes, resource integration, more sales tools to the sales staff and continuous training for the sales team.

3.Pre-Sales. Lenovo will continue to strengthen their pre-sales team. It is reported that the whole Lenovo sales team is about a 1000 strong and a big percentage of them are from the enterprise product team.

4. Logistics. Lenovo aims to provide a personalised production and distribution platform to meet the different logistics needs of customers. They are also aiming to provide good service of standard to their customers. Alongside with that are value-added services to bring even more all-roundedness to their services.

It is reported that since Lenovo’s launch of its enterprise class products last June, their server business has gained significantly. IDC’s latest data shows that Lenovo’s server market share has reached 14.1% globally.