Fully updated flagship of large-battery smartphone series retains the DNA of its predecessor while delivering more performance, more battery life and more fun
KEY POINTS
- Max performance: Smooth and responsive Qualcomm Snapdragon 660 Mobile Platform with AI Engine delivers up to 3X faster performance[i]
- Max battery life: Up to two days non-stop use with high-capacity 5000mAh battery[ii]
- Max durability: Latest Corning Gorilla Glass 6 offers 2X-better drop resistance than the previous generation
- Max cameras: Dual AI cameras for perfect portraits and bright low-light shots
- Max entertainment: Gorgeous all-screen 6.3″ FHD+ display, five-magnet speaker and low-distortion NXP smart amplifier for immersive entertainment
Singapore (27 December, 2018) — ASUS today announces the ZenFone Max Pro (M2), a competitively priced and fully updated successor to the popular M1 model offering faster performance, even longer battery life, tougher durability and upgraded cameras.
The ZenFone Max Pro (M2) harnesses the epic performance of the Qualcomm Snapdragon™ 660 Mobile Platform to deliver smooth, responsive power. Its massively powerful 5000mAh battery is perfect for non-stop mobile gaming or endless movies, and the phone is impeccably protected by Corning® Gorilla® Glass 6 at the front. The AI-powered dual-camera system with its flagship Sony® main sensor captures fantastic photos every time for every subject — day or night, portraits or scenery — without the user even having to think about it. The ZenFone Max Pro (M2) is an enduring and intelligent companion that’s built to go the distance.
The ZenFone Max Pro (M2) is designed with a premium look and feel, and introduces the eye-catching new Wave finish. The phone includes built-in NFC capability, and also features a convenient triple-slot tray that combines dual SIM slots with a microSD card slot for storage expansion up to 2TB.
Max performance
The ZenFone Max Pro (M2) is powered by the mighty 14nm Qualcomm Snapdragon 660 Mobile Platform, incorporating the Qualcomm AI Engine, for smooth, responsive and power-efficient performance. With up to 6GB RAM, this processor is up to 11% faster than the previous generation, and graphics performance is improved by a massive 33%[iii] for more realistic visuals and faster 3D rendering. The ZenFone Max Pro (M2) delivers effortless power for the ultimate mobile gaming and multitasking experiences.
Max battery
Outstanding battery life is the signature feature of the ZenFone Max series, and despite its sleeker design the ZenFone Max Pro (M2) still contains a monster long-lasting 5000mAH battery. With up to 35 days 4G standby and 45 hours 3G talk time, this high-capacity battery has the stamina to endure longer than ever. It allows users to lose themselves for up to 10 hours of non-stop mobile gaming, enjoy 19 hours of YouTube movies, or browse the web via Wi-Fi for up to 23 hours[iv]. With the ZenFone Max Pro (M2), the user is in full control of their time.
Max durability
The ZenFone Max Pro (M2) is the first phone in its class to use the latest and most premium Corning® Gorilla® Glass 6, which is designed to survive 15 consecutive one-meter drops onto rough surfaces and is up to 2X better than the previous-generation Gorilla Glass 5. With its 2.5D-curved front edges the ZenFone Max Pro (M2) looks amazing, and it’s designed to stay that way.
“The smartphone is a key portal to our digital lives and we interact, on average, with our devices over 2,000 times a day,” said Scott Forester, Division Vice President, Marketing and Innovation Products, Gorilla Glass. “Corning’s research has shown that consumers, on average, encounter most drops from waist height or below and, on average, drop seven times a year. Therefore, we are delighted to work with ASUS on the ZenFone Max Pro (M2) designed with Corning Gorilla Glass 6.”
Max cameras
The intelligent dual-camera system in the ZenFone Max Pro (M2) is the most advanced ever seen in the ZenFone Max series. It features advanced AI Scene Detection — the same feature found in the flagship ZenFone 5 series — which allows users to concentrate on the subject and get perfect results every time. ZenFone Max Pro revolutionizes mobile photography, giving users a simpler, smarter way to capture and share every magic moment.
The dual-camera system uses a high-resolution, incredibly light-sensitive Sony® IMX486 main sensor, with 1.9x light sensitivity[v], allowing the ZenFone Max Pro (M2) to take any subject in its stride, and capture more-realistic photos at any time of day or night. Phase-detection Autofocus (PDAF) and Electronic Image Stabilization (EIS) get rid of camera shake for blur-free handheld shots, with accurate focusing on any subject, in an instant.
For gorgeous portraits and close-ups, the second camera ontThe ZenFone Max Pro (M2) uses depth-sensing technology to create an artistic ‘bokeh’ effect, putting the subject in sharp focus while blurring the background for a gentle yet powerful effect that really makes the subject stand out.
Max entertainment
The latest all-screen high-res 6.3-inch FHD+ (2280 x 1080) display on the ZenFone Max Pro (M2) is simply stunning, with its 19:9 aspect ratio allowing even more immersive entertainment. The high-quality display, with its wide 94% NTSC colour gamut, outstanding 450cd/m2 brightness and high 1500:1 contrast ratio, makes everything look clearer and more vivid.
For a superb audio experience, the ZenFone Max Pro (M2) uses a five-magnet speaker with a metal voice coil, driven by a powerful NXP low-distortion smart amplifier that delivers powerful, detailed and crystal-clear sound. ZenFone Max Pro delights the ears, and takes entertainment to a new level.
Premium design, max convenience
The ZenFone Max Pro (M2) is the first ZenFone to use the eye-catching Wave finish — a dynamic optical finish exquisitely created using a glossy 16-layer coating — that looks beautiful from every angle, showing an ever-changing interplay of light and shade. The 3D-curved rear design is not only comfortable to hold, but also gives it a truly luxurious look, and even with all its new upgrades the phone is still superbly slim.
For more connections and more storage, the ZenFone Max Pro (M2) features a convenient triple-slot tray, combining dual 4G LTE SIM slots (dual SIM/dual standby) with a microSD card slot that allows storage expansion up to 2TB. ZenFone Max Pro additionally supports NFC for convenient contactless mobile payments[vi].
AVAILABILITY & PRICING
The ASUS ZenFone Max Pro (M2) is now available exclusively online at all ASUS Store on Lazada, Qoo10 and Shopee with prices at $349.
[i] Antutu benchmark performance compared to ZenFone 4 Max Pro with Qualcomm® Snapdragon™ 430 Mobile Platform
[ii] Calculated for a 48-hour usage scenario with 30% talk time, 20% web browsing, 40% audio playback, 10% video playback. Standby time and usage time were based on results from ASUS lab tests, calculated from current drain and typical battery capacity. Results may vary according to test and usage conditions.
[iii] Manufacturer’s performance data, compared to Qualcomm Snapdragon 636 Mobile platform
[iv] Standby time, usage time and charge time were based on results from ASUS lab tests, calculated from current drain and typical battery capacity. Results may vary according to test and usage conditions.
[v] Light sensitivity compared to ZenFone Max Pro (M1) camera hardware.
[vi] NFC availability varies depending on country, region, or credit card company.
