First Global Market to Launch the Series Combining Fashionable Design and Technology Innovation
3 October, 2018, Singapore, OPPO, a leading global smartphone brand, dedicated to providing products infused with art and innovative technologies, announced the launch of two new R series products – OPPO R17 and R17 Pro in Singapore. Singapore is the first market globally to launch the R17 series following the Shanghai launch earlier this year. The R17 series combines a revolutionary new gradient design with innovative technologies to bring users a smartphone series that fully demonstrates OPPO’s innovation and leadership in the mobile phone industry.
“At OPPO, we aim to create products that represent the perfect combination of design and technology whilst incorporating the ‘beauty’ element in all our products. Utilising this concept, we have crafted two new masterpieces, the R17 and R17 Pro that integrate new and powerful technological innovations to bring to users competitive, cutting edge smartphones.”, said Moon Yue, Managing Director, OPPO Singapore.
The OPPO R17 launch event was held at popular club AVRY, located at Raffles Boulevard and was an immersive and experiential experience that provided attendees with the opportunity to try out the new R17 series. Through an interactive exhibition, the launch offered attendees the chance to ‘seize the night’ and test out the Ultra-night mode camera setting through a unique photo-booth set up.
Revolutionary Gradient Design
Adhering to OPPO’s design philosophy of creating artistic smartphone designs, OPPO continuously strives to create new designs using OPPO’s fashionable aesthetics and advanced craftsmanship. Starting with the Nebula Purple of the R15, OPPO has been leading the trend of the industry, making gradient designs a trend for smartphone design. The R17 introduces a brand-new “three-color and bi/quaddirection” gradient design using a light-condensing layer that enables light to flow on the surface of the device.
Powered by innovative technologies for a seamless experience
The R17 series adopts Corning® Gorilla® Glass 6 for the first time, with a 91.5% screen-to-body ratio and Hidden Fingerprint Unlock for the R17 Pro. The Corning® Gorilla® Glass 6 is able to withstand a drop from a one-meter height to a rough surface for an average 15 times, doubled that of the Gorilla Glass 5 performance.
The R17 Pro also carries SuperVOOC flash charging technology, allowing users to enjoy the safest and most efficient charging technology in the industry. The R17 Pro also support NFC wireless payment, making the transition to mobile payments easy and convenient.
The R17 is equipped with a 6GB DDR4 RAM, with octa-core Qualcomm Snapdragon 670 mobile platform. It can perform multiple tasks seamlessly such as HD video playing or online mobile games. With 128GB storage space, users have ample space to store all their files.
Camera perfect for quality photography
When it comes to product technology, night shooting is one of the most common challenges in the smartphone industry. The R17 series upgrades both hardware and software, making the R17 and R17 Pro a smartphone specially designed for night shooting. The R17 and R17 Pro features a software-level AI Ultra-clear Engine that allows users to take high-quality night photos. The AI Ultra-clear Engine is OPPO’s unique image-enhancing technology that is able to break all hardware limitations to maximise the image quality to produce amazing night shots.
The R17 comes with a 25MP front camera and a Sony IMX576 sensor with f/2.0 aperture equipped with real-time HDR support. The R17 series is able to provide up to 8 million different beautification schemes to intelligently match different users across the globe. Additionally, the customised beauty mode can now identify up to four people in the frame and enables users to adjust the facial features and preview the effects in real time. The rear cameras of the R17 series can intelligently recognise 23 photography modes and as many as 864 scenario combinations to ensure every shot taken is the best shot possible.
The R17 Pro is equipped with a variable smart aperture of f1.5/f2.4 which can automatically adjust to the lighting conditions making images sharper and clearer in both bright and low light situations. The R17 Pro has OIS (Optical Image Stabilisation), which can stabilise images and guarantee a longer exposure time to brighten night-time photography, especially with a 7P lens module. The combination of these two features further heightens precision in night-time photography.
Furthermore, with regards to sensors, the R17 Pro uses a Sony IMX362 as its main camera, which has 12 MP with dual-pixel for quick and accurate focusing, and 1.4micron pixels size and 1/2.55 sensor size, for brighter night shots and lower noise level. Overall, the whole hardware system of the OPPO R17 Pro is designed for night photography.
The R17 Pro also features TOF 3D camera, upgrading the camera from 2D to 3D and featuring users’ functions like 3D photos, somatosensory games, AR ruler and more.
The OPPO R17 6GB+128GB will be available in Singapore on 6th October at $699.
The R17 Pro 8GB+128GB with SuperVOOC is priced at $999. Pre-order will begin on 3rd November 2018 and it will be available from 10th November 2018.
|Colour||Ambient Blue/Neon Purple||Radiant Mist/Emerald Green|
|Processor||Qualcomm Snapdragon 670||Qualcomm Snapdragon 710|
|Display||6.4” AMOLED, Waterdrop screen, FHD+2340 x 1080 91.5% Screen Ratio,
Corning Corning Glass 6
FHD+2340 x 1080 91.5%
Screen Ratio, Corning Corning Glass 6
|Camera||Front: 25MP f/2.0
Rear: 16MP f/1.7+5MP
|Front: 25MP (f/2.0)
Rear: 12MP f/1.5-f/2.4)
+20MP (f/2.6) + TOF 3D Camera
|NFC||NA||Support NFC wireless payment|
|Battery||3500mAh, VOOC Flash Charge, Type C||2x1850mAh,
SuperVOOC Flash Charge, Type C
|OS||Android 8.1 (ColorOS 5.2)||Android 8.1 (ColorOS
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OPPO is a leading global smartphone brand, dedicated to providing products infused with art and innovative technology. Based on the brand elements of young, trendsetting and beauty, OPPO brings consumers delighted experience of digital life.
For the last 10 years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO started the era of Selfie beautification, and was the first brand to launch smartphones with 5MP and 16MP front cameras. OPPO was also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology. OPPO’s Selfie Expert F series launched in 2016 drove a Selfie trend in the smartphone industry.
In 2017, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. And today, OPPO’s business has covered 31 countries and regions, and has 6 research centers worldwide, providing excellent smartphone photography experience to more and more young people around the world.