Smartphone offers aurora glass body and thin bottom border using innovative chip-on-film technology.
Singapore, October 3, 2018 – Honor, a leading smartphone e-brand, today revealed the latest Honor 8X – a phone which combines advanced flagship technologies with an aesthetic form. Inspired by minimalist design philosophy and leveraging chip-on-film (COF) technology, the smartphone features a 6.5-inch FullView display with 91% screen-to-body ratio and a 2.5D double texture aurora glass body with a grating effect, expressing a daring and aspirational identity.
Honor 8X demonstrates the brand’s daring attitude and design hallmarks through its exceptional technologies, striking minimalist design and sophisticated craftsmanship. Adopting a scientific approach to aesthetics, Honor 8X strikes the right balance between functionality and beauty which is unmatched in the marketplace.
Feature highlights of Honor 8X include:
- Large 6.5-inch screen with superb clarity: Honor 8X is equipped with a 6.5-inch Notch Full-View Display 2.0, and a 19.5:9 ratio in a 5.5-inch long and 7.8 mm thick body. It is closer to the 21:9 ratio used by cinemas and allows users to enjoy striking views on a sleek smartphone.
- 91% screen-to-body ratio in a slim body: The screen-to-body ratio is key to smartphone design. Honor uses advanced chip-on-film (COF) technology and a patented antenna design to narrow the width of the bottom border to 4.25mm and achieve 91% screen-to-body ratio which beats most flagship smartphones.
- Minimalist design concept with a mind for aesthetics: Honor 8X uses a metal middle frame and adopts a 2.5D double texture aurora glass body with a grating effect, providing an elegant and smooth look and feel. The parallel gradation design is constructed from 15 layers and generates a different reflection from different angles. With blue, black, and red to choose from, user can express their own style and personality.
- Protection for eyes: There is a growing concern about the blue light exposure our eyes receive from screens on electronic devices. Honor 8X adopts a new generation of Eye Comfort mode certified by TüV Rheinland that can reduce the blue light radiation emitted by the screen and prevent eye fatigue. It also features sunlight and night display technology, which lets users see the screen clearly in the sunlight and makes reading before going to sleep more comfortable.
The official launch date for Honor 8X is set on October 9, 2018 and will be available through authorized resellers and official online store at Lazada for $348. At launch, the Honor 8X will be available in Black and Blue, with the Red color available at a later date.
Honor will also be running a special promotion on Lazada in conjunction with the Honor 8X launch. Customers who purchase the Honor 8X will be entitled to a free 128GB microSD card (worth $69), making the Honor 8X a crazy upgrade to 256GB storage, redeemable on a while stock last basis.
Mr. George Zhao, President of Honor, said: “With the newly unveiled Honor 8X, Honor is setting new benchmarks in hitting the balance between value, design and performance. Honor 8X isn’t just a beautiful embodiment of minimalism, it’s a trailblazer which demonstrates that flagship features do not demand flagship prices. Honor 8X exceeds the demands of consumers who don’t want a comprise — on price, on performance, or on eye-catching appearance.”
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About Honor
Honor is a leading smartphone e-brand under the Huawei Group. In line with its slogan, “For the Brave”, the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.
For more information, please visit http://www.hihonor.com/sg or any of the following social media sites:
https://www.facebook.com/HonorSingapore/ https://www.instagram.com/honorsingapore/
Qoo10: https://www.qoo10.sg/shop/honor
Shopee: https://shopee.sg/honormobilesg
Lazada: https://www.lazada.sg/shop/honor-official-store/
