REIMAGINE COMMERCE’S NEW REALITY WITH THE MILLENNIAL 20/20 SUMMIT THIS OCTOBER

·         Millennial 20/20 expands conference tracks
from last year to include new industry segments and topics such as Finance,
AI and Virtual & Augmented Reality

·         Refreshed line-up features over 200 speakers
and 3,000 disruptive brands who are changing the face of commerce with
headliners such as Facebook, Google, Shell, Jet Airways, Uber, Expedia,
Sephora, Qoo10, Lazada, Pizza Hut, FoodPanda, Mondelēz International, Kellogg,
LEGO, Johnson & Johnson, Credit Suisse, OCBC Bank, Airbnb and many
more

·         2017 Summit updates include the launch
of an online networking portal, to meet attendees and exhibitors, and the “Millennial
20/20 Ones-To-Watch Awards” which recognise excellence in the industry for
those that have embraced the evolving commerce landscape with exceptional
solutions, campaigns, technologies or platforms that are enabling change

SINGAPORE, 11 September 2017 – With just a month to go, Millennial
20/20 Summit announces an updated line-up of conference tracks and speakers for
its second edition held on 25 and 26 October 2017 at the ArtScience
museum.

Anchored around reimagining experiences for the consumer through
immersive and experiential platforms, this year’s summit focuses on bringing a
greater understanding of the “experience revolution” in commerce, exploring how
brands can find success in a complex and ever-evolving consumer landscape which
requires them to think of innovation, disruption and technology as key
components of their future.

“This year’s summit explores the ‘millennial mind-set’ in a new
reality where psychographics will outweigh demographics, and the ‘experience
revolution’ that is impacting every aspect of the commerce landscape. We hope
to give audiences a preview of the future of commerce with our experiential
showcases and our stellar line-up of speakers and exhibitors,” said Rupa
Ganatra, Founding Partner, Millennial 20/20.

Unilever Foundry will be unveiling the Foundry30 SEAA,
the newest addition to the global Foundry community. Foundry30 SEAA will
comprise the best, brightest and most ambitious start-ups for South-East Asia
and Australasia as identified by Unilever Foundry, the global collaboration
platform that connects Unilever’s 400+ brands and functions with disruptive
start-ups to pioneer the future of marketing. Visitors to Millennial 20/20 can
connect with the Foundry 30 SEAA and other innovative start-ups on Start-up
Street, which will bring together the future of retail; media; branding and
content; data; personalisation; and sustainability and social impact
enterprises. Foundry30 SEAA will be hosted at Millennial 20/20 by LEVEL3 –
Unilever Foundry’s unique co-working space housed in the Unilever Singapore
offices – which provides its start-up members with access to Unilever for
collaboration and mentorship in solving real-world problems.

Featured showcases also include a Salesforce presentation of real-world applications for artificial
intelligence (AI) using Salesforce Einstein, a service bringing AI capabilities
into Salesforce’s Customer Success Platform; Facebook’s new
performance marketing solutions that combine marketing automation and
artificial intelligence to change consumer behaviour and help businesses
discover growth, offering insight into changing consumer habits, new sources of
growth and the ability to design frictionless user experiences; a demonstration
of augmented reality (AR) and its applications in experiential marketing with Blippar,
an app using image recognition, AR and computer vision technology to bring the
physical world to life through smart devices; Singapore-based in-store
advertising start-up Ksubaka’s
gamification playSpots, which enable brands and retailers to connect with
audiences through games managed remotely in interactive kiosks.

Agenda highlights include exciting conversations and debates
around the hottest topics from today’s industry sectors, such as:

·         Travel & Hospitality: “Can established hotel brands play
in the sharing economy game?”

·         Fashion & Beauty: “Elevating the customer experience
at every touchpoint and converting   shoppers into brand loyalists”

·         E-Commerce: “You’ve gone social but are you getting results?
Measuring your ROI”

·         Finance: “The new chains on the block. Meet Fintech’s most
disruptive players”

·         Food & Beverage: “Driving the contents of today’s
shopping cart”

·         Marketing & Advertising: “Connecting across generations: How
brands can engage with consumers across Gen X, Y and Z”

Visitors to the summit can anticipate a curated pipeline of
compelling discussions anchored around the ‘millennial mind-set’, featuring
speakers such as: Nitin Gajria, Country Manager – Vietnam, Cambodia & Laos, Google;
Amit Dhupkar, Head of Group Technology, Singapore Post LTD; Gabriel
Garcia, Head of Marketing & Channel Strategy – Asia Pacific, Expedia;
Richa Goswami, Head of Digital – Asia Pacific, Johnson & Johnson;
Arthur Bastings, President & Managing Director, Discovery Networks
Asia-Pacific; Helen Sou, SVP – Digital Media, PCCW OTT; Aaron
Hung, Senior Director of Partnerships APAC, TripAdvisor; Sandy
Russell, VP Commercial – Asia Pacific,Carlson Rezidor Hotel Group; Simon
Torring, Head of Innovation & Omni-channel, Sephora SEA; Badri
Narayanan, VP – Customer Development & Global Markets, Unilever;
Sanchita Singh, Chief People Officer, Pizza Hut Asia; Ganesh
Kashyap, Senior Director, Global eCommerce, Mondelēz International;
Bidyut Dumra, Executive Director, DBS Bank; Sanjib Bose, Regional Marketing
Lead – APAC, Kellogg Company; Keerthi Kumaravelu, Marketing,
Insights & Strategy Manager – SEA & Emerging Asia, LEGO Group;
Ganesh Iyer, SVP – Market & Product Development, HSBC; Ho Chee
Wai, Product Lead – Mobile Financial & Payment Services, Singtel and
Juliana Nguyen, Regional Brand Marketing Director – APAC, Airbnb among
many others.

The summit will also launch for the first-time personalised
networking sessions for attendees, which can be booked via an online
portal launching this month, and an all-new awards called the “Millennial
20/20 Ones-To-Watch Awards”, or MOWAs, which recognises excellence in the
industry for brands that have embraced the evolving commerce landscape with
exceptional solutions, campaigns, technologies or platforms that are enabling
change.

“We are excited to unveil the Millennial 20/20 Ones-To-Watch
Awards this year following a great display of unparalleled place-makers at last
year’s summit that have positively affected change and improved experiences for
consumers. Through the awards, we recognise exceptional talent across the
various industries in our onward journey to re-imaging the way we do business
in a digital age,” said Simon Berger, Founding Partner of Millennial 20/20.

Winners of the “Millennial 20/20 Ones-To-Watch Awards”,
or “MOWAs”, will be announced on 25 October and feature six award
categories: Retail Re-invented, Killer Campaign, Best Retail Solutions,
Millennial Commerce-Enabler, Millennial Brand 2017 and Eco-System Star of the
Year 2017. Entries close 8 September 2017. For details, visit www.millennial20-20.com/singapore2017/awards/?s=pr.

Registration to the Millennial 20/20 Summit is open to public.
Tickets are available at S$750.00. There are also start-up general admission
tickets available at S$450.00. All tickets permit access to all three
conference stages, industry sector tracks, the exhibition area, meeting areas,
showcases and networking opportunities. For direct bookings, please visit this link.

The full summit agenda can be found here. For more information, visit www.millennial20-20.com.