Emerging Tech Trends You’ll See at CES Asia 2019

The latest innovations in 5G, AI, AR/VR, Startups and Vehicle Tech

Singapore – May 15, 2019 – The Consumer Technology Association (CTA)^TM today announced top trends in 5G, artificial intelligence (AI), augmented/virtual reality, startups and vehicle tech expected at the upcoming CES Asia 2019. Now in its fifth year, CES Asia is a curated event that will bring the full tech ecosystem together June 11-13, 2019 at the Shanghai New International Expo Centre (SNIEC) in Shanghai, China.

“CES Asia is the hub for transformative technologies that will fuel growth across the Asian marketplace,” said Karen Chupka, executive vice president, CES, CTA. “Attendees will see, touch, and experience AI advancements, 5G connectivity, the latest self-driving vehicles and more. These innovations are changing the way we work and live.”

Emerging technology trends at CES Asia 2019 include:

5G: CES Asia will feature new 5G hardware announcements, from smartphones to 5G-enabled technologies across the entire show. 5G is driving innovation across industries, from smart cities to digital health and self-driving vehicles. Across Asia, infrastructure updates continue in anticipation of wide deployment of 5G, which will bring faster speeds, larger data capacity and lower latency.

Key Exhibitors: Huawei
Conference Sessions: Huawei Keynote (June 11, 9:30 AM), Trends Reshaping the Future of Mobility and Connectivity (June 12, 10:30-11:10 AM)

Artificial Intelligence (AI): Artificial intelligence techniques, such as machine learning and object recognition, are fueling innovation. CES Asia will feature the companies at the forefront of AI. In healthcare, AI is being used for tasks such as reviewing cancer screenings, while in retail, consumers use facial recognition to pay for goods at unmanned, cashier-less stores.

Key Exhibitors: iFLYTEK, Skyworth, Horizon Robotics, Nuralogix, Sogou, Cheetah Mobile
Conference Sessions: How AI Works with Datasets and Machine Learning (June 12, 10:45-11:30 AM)

Augmented Reality (AR)/Virtual Reality (VR): At CES Asia, AR/VR companies will showcase new applications that enhance the user experience and create altered perceptions that are now being integrated into new areas like retail, manufacturing and healthcare. Mobility and vehicle companies are using AR to help drivers better anticipate road conditions, while retailers are implementing AR applications to assist shoppers.

Key Exhibitors: Hong Kong Applied Science and Technology Research Institute, Johnson & Johnson, Well Being Digital Limited
Conference Sessions: Advanced Technologies Enabling the Future Customer Experience (June 12, 11:20-12:10 AM)

Startups: Startup Park at CES Asia will feature more than 125 diverse startups choosing to debut their products on a global stage. Organizations from the US, Europe and Asia are bringing startups from their countries including Innovation Norway and AmCham from Singapore.

Key Exhibitors: American Chamber of Commerce, CKGSB, Master of Entrepreneurship and Technology Innovation, Innovation Norway, Inno Park, Jikebaba, swissnex, ZJ Venture Capital
Conference Sessions: Tech4Good: Innovate Locally, Impact Globally (June 12, 2-5 PM)

Vehicle Tech: CES Asia 2019 will double its vehicle tech footprint on the show floor and will feature the latest concept cars and connected vehicles. Expect announcements from the latest in autonomous driving to all-electric. China is the world’s largest market for self-driving vehicles, and commercial deployment of self-driving vehicle fleets is gaining traction. New forms of mobility will drive innovation in transportation in Asia and around the global, as ebikes and motorized scooters gain larger prominence.

Key Exhibitors: Nissan, Audi, Hyundai, Kia, OnStar, SAIC, FAW Hongqi, Great Wall Motor, Honda, Polestar, WM Motor
Conference Sessions: Hyundai Keynote (June 11, 1:30 PM)

The latest trends in consumer technology in Singapore

According to Euromonitor.com, there is high saturation and ownership of consumer electronics such as laptops and mobile phones in Singapore, where only their replacement demand sustains sales. Last year, wireless speakers were the best performing category in the market, partially fuelled by the introduction of the Google Home device in the market. Large global manufacturers such as Apple, Samsung and Hewlett-Packard led in retail volume terms for computers and peripherals, but are facing increased competition from local startups. These new entrants to the markets are benefitting from reduced cost barriers to entry and access to untapped customer bases. Their competitively priced offerings are forcing large global manufacturers to also lower their prices. Brands also have to increasingly adopt omni-channel strategies in order to target a discerning customer base that is craving for a personalised retail experience and convenience.

As a key exhibitor and keynote speaker in CES Asia 2019, Chinese player Huawei is expected to showcase its latest technologies at the show as the company enjoys a rapidly rising volume share in the Singapore market in smartphones and smart wearables.

CES Asia 2019, the premier event showcasing the best consumer technology in the Asian market, will feature more than 550 exhibiting companies spanning 20 product categories. Visit CESAsia.com for more information or to register. WeChat registration for CES Asia 2019 is now available. Follow us on WeChat (ID: CESAsia_II) to register.

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About CES Asia:

Owned and produced by the International CES (Shanghai) Exhibition Co. Ltd. and co-produced by Shanghai Intex Exhibition Co., Ltd (Shanghai Intex), CES Asia is the premier event for the consumer technology industry, showcasing the full breadth and depth of the innovation value-chain in the Asian marketplace. Key global businesses come to this event to grow and reinforce their brand by showcasing the latest products and technologies to consumer tech industry executives, foreign buyers and international media. Attendees have exclusive access to some of the largest brands from China and around the world, while celebrating the innovation that defines the consumer technology sector.

About International CES (Shanghai) Exhibition Co. Ltd. and CTA:

International CES (Shanghai) Exhibition Co. Ltd. is a wholly foreign-owned enterprise by the Consumer Technology Association (CTA), a trade association representing the $398 billion U.S. consumer technology industry, which supports more than 18 million U.S. jobs. More than 2,200 companies – 80 percent are small businesses and startups; others are among the world’s best known brands – enjoy the benefits of CTA membership including policy advocacy, market research, technical education, industry promotion, standards development and the fostering of business and strategic relationships. CTA also owns and produces CES® – the world’s gathering place for all who thrive on the business of consumer technologies. Profits from CES are reinvested into CTA’s industry services.

About Shanghai Intex:

Taken independent in July 2016, Shanghai Intex Exhibition (Co., Ltd.) was originally founded in 1995 as the pioneering exhibition organizing business of Intex Shanghai, the first joint venture venue management business in Shanghai. Shanghai Intex is jointly overseen by the China Council for the Promotion of International Trade (CCPIT) Shanghai and PNO Exhibitions, giving it the perfect combination of domestic and international resources. Over the last 20 years, Shanghai Intex has organized more than 100 tradeshows and over 1000 conferences, with a sum total show space in excess of 2 million square meters. Shanghai Intex runs a number of internationally renowned exhibitions covering the music industry, healthcare, lifestyle, advanced manufacturing, public transportation, floriculture, consumer electronics, technology and more.

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