SINGAPORE, December 20, 2018 — LG Electronics (LG) has introduced new additions to its 2018 lineup of the LG gram laptops. Completing the lineup are the 14-inch (white colour) and the 15-inch (silver colour) models. The new gram laptops offer more affordability while retaining its key features such as a lightweight body and long battery life. The 15-inch gram laptop also comes with three USB 3.0 ports for added convenience.
Available now, the laptops retail at $1,799 and $1,899 for the 14-inch and 15-inch respectively at all LG authorized retailers.
Ideal Solution for Creative and Business Professionals On the Move
LG gram laptops push the boundaries of portable computing with improved mobility and durability, as well as upgraded processors and more versatile functionality. The series is ideal for business professionals who are always on the go, as well as photographers and designers who need speedy and reliable performance in a mobile workstation.
The 2018 models continue to be amongst the lightest laptops available on the market today. They feature a highly efficient 72Wh (up to 21.5hrs) battery which lasts up to almost a full day on a single charge2, and their compact design allows the LG gram’s smaller form factor to feature wider screens. The 14-inch model 14Z980 is also the same size as a conventional 13-inch laptop but offers a wider display with a minimized bezel. Despite its slim body, it still has all the necessary ports a consumer needs, such as HDMI, microSD, headphone, USB and USB-C.
A Powerhouse in an Ultra-thin Body
Equipped with the latest 8th Intel® CoreTM i5 processor and SSD storage, the newest LG gram laptops are ideal for users on-the-go because of its portability, boosting work efficiency as booting time now comes in under 10 seconds. The gram series also offers a second SSD drive slot for even more internal storage, this means users no longer having to carry the extra bulk of an external hard drive while working on the go.
The new LG gram also feature improved build quality, achieved by the Nano Carbon Magnesium full metal alloy body, often used in the aerospace industry where high strength and light weight are required. Passing seven stringent U.S. military MIL-STD 810G durability tests for resistance to impact, pressure and temperature, the LG gram offers a greater peace of mind for everyday usage.
Increase Productivity with a Host of New Features
The 2018 gram laptops carry on LG’s trend of incorporating new and advanced features into its computing products such as USB Type-CTM and a Fingerprint Reader. With LG’s new IPS In-cell Touch technology, it prevents color shifts on screen when touching the display. The LG gram USB Type-CTM port provides speedy data transfer that is twice as fast of USB 3.0, and seamless transmission of 4K content to exterior displays. All LG gram models also come with a Fingerprint Reader which enables users to log in and power on at the same time with the press of a single button. The webcam has also shifted its positioning to the top of the display for flattering video calls, and the fan is even quieter and emits less heat than before.
Other popular features from its predecessors remain in the new LG gram, such as the backlight keyboard with two levels of brightness for working in dimmer environments, precision touchpad for optimal utilization of handy shortcuts, DTS Headphone:X for a surround sound effect through the headphones, instant booting feature and advanced Reader Mode for optimal screen conditions to reduce eye fatigue.
“LG is constantly looking for ways to cater to the needs of our users,” said Hosik Kim, Product Director, LG Home Entertainment. “With more affordable options and colours, we hope that more consumers will enjoy the benefits of the gram laptops. Offering a long battery life, portability without compromising on the screen size, and multiple port options, the new gram models are ideal choices for a lightweight laptop with usability.”
For more information, please visit http://www.lg.com/sg/laptops
|Model||15Z980 (i5)||14Z980 (i5)|
|OPERATING SYSTEM||Operating System||Windows 10 Home (64bit)||Windows 10 Home (64bit)|
|PROCESSOR||CPU Brand||8th Gen Intel®||8th Gen Intel®|
|CPU Type||Intel® Core™ i5-8250U||Intel® Core™ i5-8250U|
|CPU Speed||1.6 GHz (Turbo up to 3.4 GHz)||1.6 GHz
(Turbo up to 3.4 GHz)
|MEMORY||Total Memory (3)||8GB||8GB|
|Memory Speed||DDR4 2400MHz||DDR4 2400MHz|
|HARD DRIVE||Type / Interface||M.2 SSD (Solid-State Drive) SATA3||M.2 SSD
(Solid-State Drive) SATA3
|Display Type||IPS LCD||IPS LCD|
|Resolution||FHD (1920 x 1080)||FHD (1920 x 1080)|
|Graphics||Intel® UHD Graphics 620||Intel® UHD Graphics 620|
|AUDIO||Speakers||Stereo Speaker (1.5W x 2)||Stereo Speaker (1.5W x 2)|
|Built-In Microphone||Internal Mic||Internal Mic|
|CONNECTIVITY||Wireless||Intel Dual Band Wireless-AC8265
(802.11ac 2×2, WiFi/Bluetooth Combo)
|Intel Dual Band Wireless-AC8265
(802.11ac 2×2, WiFi/Bluetooth Combo)
|LAN (5)||10/100 Mbps||10/100 Mbps|
|Bluetooth||Yes (Bluetooth v. 4.1)||Yes (Bluetooth v. 4.1)|
|Back-lit Keyboard||Yes (2-level)||Yes (2-level)|
|Webcam||1.3M/ HD (720p)||1.3M/ HD (720p)|
|Thunderbolt™ 3 / USB 3.0 Type-C||USB 3.0 Type-C||USB 3.0 Type-C|
|Micro-SD||1 slot||1 slot|
|RJ45 Ethernet (5)||Yes||Yes|
|BATTERY / POWER||Battery||4 Cell (Li-Polymer, 7.7V / 72Wh)||4 Cell
(Li-Polymer, 7.7V / 72Wh)
|Battery Life*||19 Hours||21.5 Hours|
|MATERIAL (BODY)||Material||Magnesium alloy
(Nano Carbon with Magnesium)
(Nano Carbon with Magnesium)
|DIMENSIONS/WEIGHT||Dimensions (WxHxD) cm||35.8 x 22.8 x 1.45~1.68||32.3 x 21.2 x 1.45~1.65|
|AVAILABILITY||Available Now||Available Now|
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 77,000 people working in 125 locations around the world. With 2016 global sales of USD 47.9 billion (KRW 55.4 trillion), LG comprises four business units ― Home Appliance & Air Solutions, Mobile Communications, Home Entertainment and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2016 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Home Entertainment Company
The LG Electronics Home Entertainment Company is a global leader in television, audio video systems, monitors, personal computers, digital signage and commercial displays. The company opened a new era of innovation in the TV market, creating pioneering technologies like OLED TV and implementing an intuitive operating system to allow customers to experience the full benefits of smart TV technology. LG is committed to improving customers’ lives with innovative home entertainment products led by its award-winning 4K OLED TVs, ULTRA HD TVs and webOS TVs. For more information, please visit www.LG.com.
About LG Electronics Singapore Pte Ltd
LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully-owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry. LG Electronics Singapore operates three business units – Home Entertainment, Mobile Communications and Home Appliance & Air Solution. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers’ Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.
 The 14-inch models (14Z980) weigh just 995 grams, respectively, while the largest 15.6-inch model (model 15Z950) weighs in at 1,095 grams.
 LG gram laptop batteries on the 14- and 15.6-inch models last up to 21.5 and 19 hours, respectively, based on 2014 MobileMark® criteria.