Visa Brings CyberSource Token Management Service to Clients
Globally
Globally
Provides a 360-Degree View of Customer
Payments Across Channels and Payment Types
Payments Across Channels and Payment Types
Singapore – February 22,
2018 – Visa (NYSE: V) today
introduced Token Management Service, a solution designed to unify management
and secure customer payment data. Token Management Service enables an
integrated view of payment preferences and behaviors across a merchant’s
commerce platforms, processing environments, geographies, payment types and
card brands.
2018 – Visa (NYSE: V) today
introduced Token Management Service, a solution designed to unify management
and secure customer payment data. Token Management Service enables an
integrated view of payment preferences and behaviors across a merchant’s
commerce platforms, processing environments, geographies, payment types and
card brands.
Seventy percent of the
world, or more than 5 billion people, will be connected via mobile device by
2020[1], creating the need
for merchants to provide consumers with seamless digital payments that work
securely, anywhere and on any device. Laying a foundation for this transition,
Visa has developed Token Management Service, part of Visa’s CyberSource payment
management platform.
world, or more than 5 billion people, will be connected via mobile device by
2020[1], creating the need
for merchants to provide consumers with seamless digital payments that work
securely, anywhere and on any device. Laying a foundation for this transition,
Visa has developed Token Management Service, part of Visa’s CyberSource payment
management platform.
Different token services
deployed across multiple digital commerce environments create channel silos,
preventing merchants from fully understanding payment behavior across their
various customer touchpoints. Token Management Service helps enable merchants
to unify payment token implementation in order to provide simple, innovative
and seamless purchasing experiences. For example:
deployed across multiple digital commerce environments create channel silos,
preventing merchants from fully understanding payment behavior across their
various customer touchpoints. Token Management Service helps enable merchants
to unify payment token implementation in order to provide simple, innovative
and seamless purchasing experiences. For example:
· Customers can buy goods online, then pick them
up in store, or make a purchase online and return items in-store.
up in store, or make a purchase online and return items in-store.
· Merchants can augment their customer engagement
strategy with tailored loyalty programs and promotions to suit customer
preferences and behavior, ultimately providing impactful customer experiences
strategy with tailored loyalty programs and promotions to suit customer
preferences and behavior, ultimately providing impactful customer experiences
“Our clients are
seeking to create new integrated commerce experiences that unify their digital
and physical operations to gain a comprehensive 360-degree view of their
customer interactions,” said
Andre Machicao, senior vice president, digital merchant products, Visa.
“Today’s launch of Token Management Service brings merchants a vital capability
to better service their customers by enabling them to embrace and create new,
frictionless and secure payment experiences and maintain their competitive edge.”
seeking to create new integrated commerce experiences that unify their digital
and physical operations to gain a comprehensive 360-degree view of their
customer interactions,” said
Andre Machicao, senior vice president, digital merchant products, Visa.
“Today’s launch of Token Management Service brings merchants a vital capability
to better service their customers by enabling them to embrace and create new,
frictionless and secure payment experiences and maintain their competitive edge.”
Merchants can deploy
Token Management Service with limited changes to their current IT
infrastructure. When using the service, payment information is stored in secure
Visa data centers. Merchants can benefit directly by reducing costs associated
with compliance and minimizing security threats associated with keeping
sensitive data on their own networks.
Token Management Service with limited changes to their current IT
infrastructure. When using the service, payment information is stored in secure
Visa data centers. Merchants can benefit directly by reducing costs associated
with compliance and minimizing security threats associated with keeping
sensitive data on their own networks.
“Merchants operate in an
omnichannel world where customers have the power of choice in shopping, namely
– how, where, and when to buy. Consumers also value convenience and immediacy
in their interaction with merchants and expect a streamlined payment experience
regardless of their buying method or platform,” said Raymond Pucci, associate
director, Mercator Advisory Group. “Providing a unified token management
service as part of a layered approach to payment risk mitigation ensures a fast
and secure checkout experience that strengthens the customer relationship.”
omnichannel world where customers have the power of choice in shopping, namely
– how, where, and when to buy. Consumers also value convenience and immediacy
in their interaction with merchants and expect a streamlined payment experience
regardless of their buying method or platform,” said Raymond Pucci, associate
director, Mercator Advisory Group. “Providing a unified token management
service as part of a layered approach to payment risk mitigation ensures a fast
and secure checkout experience that strengthens the customer relationship.”
The latest addition to
Visa’s innovative digital solutions for merchants, Token Management Service is
a complementary solution to Visa Token Service, a payment network tokenization service developed by Visa in
2014. Visa Token Service has paved the way for innovative digital payments
types, ranging from technologies such as Visa Checkout, to mobile wallets and payment-enabled IoT devices, including
wearables, connected cars and appliances and mobile commerce in retail
environments. Token Management Service will enable merchants to realize the
value of payment-network tokens by simplifying integration into Visa Token
Service and other payment network tokenization services.
Visa’s innovative digital solutions for merchants, Token Management Service is
a complementary solution to Visa Token Service, a payment network tokenization service developed by Visa in
2014. Visa Token Service has paved the way for innovative digital payments
types, ranging from technologies such as Visa Checkout, to mobile wallets and payment-enabled IoT devices, including
wearables, connected cars and appliances and mobile commerce in retail
environments. Token Management Service will enable merchants to realize the
value of payment-network tokens by simplifying integration into Visa Token
Service and other payment network tokenization services.
For more information
about Token Management Service, please visit: https://www.cybersource.com/en-APAC/tokenisation/
about Token Management Service, please visit: https://www.cybersource.com/en-APAC/tokenisation/
About Visa Inc. Visa Inc. (NYSE: V) is the world’s leader in
digital payments. Our mission is to connect the world through the most
innovative, reliable and secure payment network – enabling individuals,
businesses and economies to thrive. Our advanced global processing network,
VisaNet, provides secure and reliable payments around the world, and is capable
of handling more than 65,000 transaction messages a second. The company’s
relentless focus on innovation is a catalyst for the rapid growth of connected
commerce on any device, and a driving force behind the dream of a cashless
future for everyone, everywhere. As the world moves from analog to digital,
Visa is applying our brand, products, people, network and scale to reshape the
future of commerce. For more information, visit usa.visa.com/aboutvisa,visacorporate.tumblr.com and @VisaNews.
digital payments. Our mission is to connect the world through the most
innovative, reliable and secure payment network – enabling individuals,
businesses and economies to thrive. Our advanced global processing network,
VisaNet, provides secure and reliable payments around the world, and is capable
of handling more than 65,000 transaction messages a second. The company’s
relentless focus on innovation is a catalyst for the rapid growth of connected
commerce on any device, and a driving force behind the dream of a cashless
future for everyone, everywhere. As the world moves from analog to digital,
Visa is applying our brand, products, people, network and scale to reshape the
future of commerce. For more information, visit usa.visa.com/aboutvisa,visacorporate.tumblr.com and @VisaNews.
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