Nikon Celebrates 100 Years of Capturing Memories

Nikon celebrates its
100th anniversary on 25th July 2017 and as part
of its centennial anniversary celebrations, the world leader in digital imaging
has teamed up with long-standing Nikon photographers such as renowned
underwater photographer Aaron Wong and Host and Social Media Personality Jemma
Wei to develop a three-part online video series[1] that pays
homage to Nikon enthusiasts for their continued support.

Launched on Nikon’s
Facebook page (Facebook.com/NikonSingapore),
the video series shines a spotlight on relationships that create photo-worthy
memories. With 100 years of history capturing moments, the brand believes that
relationships cultivated shapes a person’s character and serves as an
inspiration to do more. From amateur to professional photographers, the
everyday Nikon user’s relationship with photography is the driving force behind
their dedication to pursue the craft of capturing high quality images across a
wide range of disciplines including sports, travel, nature and fashion.

Today, Nikon remains
committed to building on its legacy of creating innovative photography devices
to help storytellers everywhere capture and celebrate their passions in the
quality they deserve. As the brand looks ahead to the next 100 years, Nikon
wants to hear from its fans. Nikon users are encouraged to share, “What is your
fondest photography moment?”. Five favourite entries will get to win a Nikon
100thAnniversary Tote Bag.

1. This contest will
commence from 11 July till 21 July, 2017 at 12:00pm – GMT+8.

2. Participants are
required to complete the following steps to qualify for the contest: Simply
share what your fondest photography moment is in the Facebook comments section.

3. Winners of the
contest will win a Nikon 100th Anniversary Tote Bag.

4. The five favourite
entries will be announced on 24 July, 2017 by Nikon Singapore and
decisions are final.

Aaron Wong,
Professional Underwater Photographer, sits down with his father, a Nature
Photographer, as they talk about how Nikon has bridged two different fields of
photography to leave a lasting impact across two generations.

Hear from five NPS
photographers, Nikon’s organisation of full-time commercial photographers, on
how they received their start in photography to span across different fields of
expertise – Wedding & Lifestyle, Action & Documentary and
Photojournalism.

Five Nikon
enthusiasts, including Host and Social Media Personality Jemma Wei, share their
fondest photography moments and what inspired them to get a head start in this
craft.

[1] See Annex A for details of the video series.