SportsHero, The
World’s First Social Network For Sports Predictions, Launches Cricket
In App
World’s First Social Network For Sports Predictions, Launches Cricket
In App
Signs Cricket Legend
Ian Chappell As Global Brand Ambassador
Ian Chappell As Global Brand Ambassador
● SportsHero’s app
boasts over 325,000 users
boasts over 325,000 users
● Cricket is the second
most popular international sport, after football. Cricket fans can now compete
against and interact globally; with access to Chappell’s predictions, tips,
exclusive fan content including on SportsHero’s Facebook, Instagram,
Twitter pages
most popular international sport, after football. Cricket fans can now compete
against and interact globally; with access to Chappell’s predictions, tips,
exclusive fan content including on SportsHero’s Facebook, Instagram,
Twitter pages
● Cricket launch
includes all formats of the game: Twenty20, One Day Internationals (ODIs) and
Test matches – which together covers over 500 games in 2017
includes all formats of the game: Twenty20, One Day Internationals (ODIs) and
Test matches – which together covers over 500 games in 2017
SINGAPORE & SYDNEY
– 12 April 2017 – SportsHero (ASX:SHO), the world’s
first social network dedicated to sportspredictions, has launched cricket
on its app. Cricket follows football as the second game on SportsHero,
with basketball, tennis and baseball in the pipeline.
– 12 April 2017 – SportsHero (ASX:SHO), the world’s
first social network dedicated to sportspredictions, has launched cricket
on its app. Cricket follows football as the second game on SportsHero,
with basketball, tennis and baseball in the pipeline.
SportsHero has
also signed its first global brand ambassador – cricket legend Ian Chappell.
Chappell captained Australia between 1971 and 1975. He shares one of the
greatest cricketing pedigrees with his grandfather, the legendary Vic
Richardson, and his brothers Trevor and Greg Chappell – the latter also
captained Australia. Since his retirement in the 1980s, Chappell has made a
career as an unapologetic and candid sports journalist and
commentator.
also signed its first global brand ambassador – cricket legend Ian Chappell.
Chappell captained Australia between 1971 and 1975. He shares one of the
greatest cricketing pedigrees with his grandfather, the legendary Vic
Richardson, and his brothers Trevor and Greg Chappell – the latter also
captained Australia. Since his retirement in the 1980s, Chappell has made a
career as an unapologetic and candid sports journalist and
commentator.
Chappell
will be the Company’s face and spokesperson across all cricket promotions
undertaken by SportsHero. This will include providing media commentary and
assisting SportsHero with the introduction and facilitation of
additional key partners. He will also provide SportsHero’s fans with
insights into cricket, pre, during and post-matches. These fans will not only
be able to follow Chappell’s predictions, but also compete against him in
the app, including during the on-going 2017 Indian Premier League (IPL) tournament,
through to the finals. There are over 500 cricket games across all formats in
2017, according to sports data provider Enetpulse.
will be the Company’s face and spokesperson across all cricket promotions
undertaken by SportsHero. This will include providing media commentary and
assisting SportsHero with the introduction and facilitation of
additional key partners. He will also provide SportsHero’s fans with
insights into cricket, pre, during and post-matches. These fans will not only
be able to follow Chappell’s predictions, but also compete against him in
the app, including during the on-going 2017 Indian Premier League (IPL) tournament,
through to the finals. There are over 500 cricket games across all formats in
2017, according to sports data provider Enetpulse.
The IPL is the
most-attended cricket league in the world, and ranks sixth among all sports leagues
(Sporting Intelligence, 2015). The brand
value of IPL was estimated at US$4.5 billion in 2015 by American Appraisal, a
Division of Duff & Phelps. As stated by the Board of Control for Cricket in
India, the 2015 IPL season contributed US$182 million towards India’s GDP.
Cricket is the second most popular sport globally, with over 2.5 billion
followers, behind football (4 billion) but ahead of basketball (1 billion),
according to online sports news site Total Sportek in 2016.
most-attended cricket league in the world, and ranks sixth among all sports leagues
(Sporting Intelligence, 2015). The brand
value of IPL was estimated at US$4.5 billion in 2015 by American Appraisal, a
Division of Duff & Phelps. As stated by the Board of Control for Cricket in
India, the 2015 IPL season contributed US$182 million towards India’s GDP.
Cricket is the second most popular sport globally, with over 2.5 billion
followers, behind football (4 billion) but ahead of basketball (1 billion),
according to online sports news site Total Sportek in 2016.
Dinesh Bhatia, CEO and
co-founder of SportsHero, said, “Continuing our success around what we did
with football, SportsHerolooks to bring the game of cricket out of the
stadium and into homes, workplaces, to the morning and evening commute, to
bars. We brought Ian on board because of his years of dedication to the sport
and its followers. We believe cricket fans around the world will gain insights
from this most respected cricket personality, and we can build a sports community
with Ian at the crease as our statesman.”
co-founder of SportsHero, said, “Continuing our success around what we did
with football, SportsHerolooks to bring the game of cricket out of the
stadium and into homes, workplaces, to the morning and evening commute, to
bars. We brought Ian on board because of his years of dedication to the sport
and its followers. We believe cricket fans around the world will gain insights
from this most respected cricket personality, and we can build a sports community
with Ian at the crease as our statesman.”
SportsHero’s app
already boasts over 325,000 users, as reported by mobile application
reporting tool Tongdao. This includes over 50,000 monthly active
users. The cricket feature encompasses all forms of cricket, including
Twenty20s, ODIs and Test matches. It has kicked off match predictions with the
IPL which started on 5th April. SportsHero provides a social
competition platform where highest ranking fans in prediction leagues and rooms
stand to win exciting prizes, with a goal of facilitating sports culture
and community.
already boasts over 325,000 users, as reported by mobile application
reporting tool Tongdao. This includes over 50,000 monthly active
users. The cricket feature encompasses all forms of cricket, including
Twenty20s, ODIs and Test matches. It has kicked off match predictions with the
IPL which started on 5th April. SportsHero provides a social
competition platform where highest ranking fans in prediction leagues and rooms
stand to win exciting prizes, with a goal of facilitating sports culture
and community.
Ian
Chappell, first global ambassador for SportsHero, said, “Anyone who knows
me would know that I’m very passionate about cricket. While SportsHero is
an extension of my love for the game, it now lets me participate among a
community of hundreds of thousands of fans – moving what was previously a
handshake to one which is a share, a follow, a view or a Tweet. I’m excited to
be engaging with these fans who share this mutual love for cricket.”
Chappell, first global ambassador for SportsHero, said, “Anyone who knows
me would know that I’m very passionate about cricket. While SportsHero is
an extension of my love for the game, it now lets me participate among a
community of hundreds of thousands of fans – moving what was previously a
handshake to one which is a share, a follow, a view or a Tweet. I’m excited to
be engaging with these fans who share this mutual love for cricket.”
Since its launch in
2016, SportsHero has listed on the Australian Stock Exchange (ASX)
(ASX code: SHO). Over the next few months, SportsHero aims
to launch basketball, tennis and baseball, while adding a variety of new and
engaging features to the app.
2016, SportsHero has listed on the Australian Stock Exchange (ASX)
(ASX code: SHO). Over the next few months, SportsHero aims
to launch basketball, tennis and baseball, while adding a variety of new and
engaging features to the app.
“There’s something
about sports which is highly engaging – and with it, there’s
something about the amount of passion and emotional investment from every sports fan.
We’re building the first true social medium for these fans. It doesn’t matter
which part of the world you are in – you can connect with other likeminded
people and even compete with them around match predictions. Everyone on the app
is a Sports Hero,” added Bhatia.
about sports which is highly engaging – and with it, there’s
something about the amount of passion and emotional investment from every sports fan.
We’re building the first true social medium for these fans. It doesn’t matter
which part of the world you are in – you can connect with other likeminded
people and even compete with them around match predictions. Everyone on the app
is a Sports Hero,” added Bhatia.
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