Gift Your Tech with Newstead Technologies

Gift
Your Tech with Newstead Technologies

Newstead leads campaign
to raise funds for charity and encourage e-recycling of old electronic devices

Singapore, November 30, 2016 – ‘Tis the season to
be giving. Care for the environment and help needy children by recycling your
old electronics.
Newstead Technologies, a major
consumer electronics retailer today announced that it will be running the Gift
Your Tech campaign from December 5, 2016 to January 27, 2017 to benefit its
charity TOUCH Community Services (TOUCH). Newstead Technologies will donate 20%
of the trade-in value of old electronic items brought for recycling and raise a
total of $20,000 for TOUCH. 

During
the eight-week campaign, 12 participating Newstead Technologies stores,
including five outlets at Marina Square @ Avenue 10 Digital Playground, will
act as e-waste collection points. Only devices such as PCs, laptops, tablets
and smartphones will be considered for trade-in for cash vouchers equivalent to
their trade-in value. Consumers can combine as many of these cash vouchers in
one receipt to purchase new items at any Newstead Technologies stores.

TOUCH’s children services helps
children from single-parent or low-income families to realise their potential
through education and social support. Anita Low, Director of Community Relations, TOUCH Community Services
said, “Newstead Technologies’ initiative for users of
old electronic items to trade in their gadgets extends beyond monetary value –
it will make a difference in the lives of many needy families and their
children. On behalf of our clients, we would like to thank Newstead
Technologies for their support and we hope that many will contribute to Gift
Your Tech.”

Through
Gift Your Tech, Newstead Technologies aims to encourage e-recycling and proper
disposal of e-waste. PC Dreams, Newstead Technologies’ partner for the campaign
will cleanse all collected devices of data securely. For end-of-life electronic
items that are not eligible for trade-in, Newstead Technologies will recycle
them through an e-waste recycling company.

Mindy
Tan, Chief Executive Officer, Newstead Technologies said, “Improper disposal of
e-waste is not only harmful for the environment, your personal data can be at
risk. Our 12 stores are conveniently located for everyone to visit and take
part in this campaign. We hope Singaporeans will find it easy to e-waste
recycle this time and make it a habit to do so. Every one of us has this old
computer sitting at home, why not recycle it and do your bit for charity this year.”

Newstead
Technologies will organise a Gift Your Tech event on December 28, 2016 at
Marina Square. To highlight the importance of personal data security, Newstead
will organise an educational live demonstration together with PC Dreams to show
how erased data can be easily retrieved. Consumers will also be able to
trade-in their devices or e-recycle during the event.

For
more information, please visit the campaign microsite at http://giftyourtech.newstead.com.sg/