Canon’s newest EOS 5D Mark IV takes image quality to the next stage

SINGAPORE, 25 August 2016 – Canon today launched the highly anticipated EOS 5D
Mark IV, the next successor in the popular EOS 5D series, offering professional
photographers and filmmakers stellar performance and speed to deliver
captivating narratives in both still and video formats. Canon’s EOS 5D series
of full frame cameras has achieved a prestigious reputation since its launch in
2005, with models such as EOS 5D Mark III used to shoot independent films, TV
shows and even Hollywood blockbusters. This is in addition to their
longstanding popularity among landscape, studio and portrait photographers.

The EOS 5D Mark IV extends the
legacy of the 5D series with improvements on key features found in the popular EOS
5D Mark III, and best-in-class technology and features found in professional EOS
models like the EOS-1D X Mark II. Equipped with a 30.4 megapixel full-frame
high-sensitivity sensor and Dual Pixel CMOS AF for rapid focusing speed, the EOS
5D Mark IV delivers exceptional performance in both stills and 4K video
shooting. New features such as support for Dual Pixel Raw (DPRAW) format and 4K
frame grabs will empower photographers with greater control when creating and
capturing their shots.

“Continuing the legacy of the
EOS 5D series, the EOS 5D Mark IV will be a game changer which revolutionise
the way image creators work, by empowering them with significant technological
enhancements,” said Edwin Teoh, Head of Marketing, Singapore Operations,
Canon Singapore. “With its 4K screen grab capability, users will be able
to extract high definition stills from their video footage, which opens up
greater possibilities to explore with their craft.”

Powered by a DIGIC 6+ image processor,
the EOS 5D Mark IV features an in-camera Digital Lens Optimizer (DLO), which
allows photographers to process and optimize JPEG files for chromatic
aberration, peripheral illumination, and diffraction correction. This
enhancement empowers users to quickly and easily correct JPEG files in-camera
instead of via Digital Photo Professional (DPP), thus shortening the workflow
for photographers.

At the heart of the EOS 5D Mark IV
is a formidable 35mm full-frame CMOS sensor that delivers a resolution of up to
30.4 megapixels. This caters to the need for images shot in richer resolutions
and quality that is essential when producing large format prints for commercial
use. Professional users can also preserve image quality even through extensive
cropping of their photos. The enhanced sensitivity (ISO speed of 100 to 32,000,
expandable to 102,400) of the EOS 5D Mark IV also ensures pristine image
quality even when shooting at high speeds.

A first in Canon’s range of cameras,
the EOS 5D Mark IV comes equipped with Dual Pixel RAW (DPRAW) – a feature which
enables adjustments to be made to images after a photo is taken. This new
version of RAW image data contains Dual Pixel information that allows precise
adjustments to be made in post-production via DPP, providing professional
photographers an edge in terms of precision enhancements. With this feature,
users can make micro adjustments to the position of maximum sharpness and
resolution based on the depth of subject, reposition the viewpoint to
horizontally shift the foreground bokeh, as well as reduce ghosting and flare
effects in images.

The EOS 5D Mark IV is capable of
shooting dynamic and fast moving subjects and scenes with a high speed
continuous shooting at 7 frames per second (fps). Coupled with its 61-point all
points selectable reticular AF system, 41-point cross type AF, this new AF
system also covers a wider focusing area and an extended vertical coverage of approximately
24 percent at the sides and approximately 8.6% at centre. With this larger
coverage area, users will have greater flexibility in composing and creating their
shots. On top of this, all 61 points are compatible to effective aperture of
f/8 or faster, hence auto focusing is possible when teleconverters are used
with super telephoto lenses, well suited for wildlife and sports photographers.

Equipped with the EOS iTR AF
(Intelligent Tracking and Recognition Auto Focus) and 150,000 pixels RGB+IR
metering sensor, which utilises face recognition and colour tracking algorithm,
users are allowed to accurately track a moving subject across all 61 AF points.
The camera can sense flickering artificial lights with its flicker detection
technology, and subsequently suppress any negative impact on exposure and white
balance. In addition, it is capable of focusing down to a low intensity limit
of EV-4 during live view mode, with an effective image area of approximately 80
percent of the screen. This allows photographers to achieve consistent focusing
performance even under extremely challenging lighting conditions.

The EOS 5D series has always been
lauded for their impeccable video capabilities. The EOS 5D Mark IV takes this
to the next level with its ability to shoot DCI 4K movies, providing users a
more accessible camera equipped with some of the key features that the flagship
EOS 1-D X Mark II is well-loved for.

With the EOS 5D Mark IV, users can
shoot 4K movies at a smooth frame rate of 30p, with resolutions of up to 4096 x
2160 and an aspect ratio of 17:9 that matches cinema screens. The camera can
also shoot in Full HD quality at 60p, and up to 120p for high frame rate HD movie.
Footage shot in DCI 4K format can be used for various commercial purposes such
as in cinema, or broadcasting. Users will have the flexibility to shoot videos
in MOV format for movie productions, or MP4 format which supports a wide range of
usage scenarios, including uploading onto social media sites. In addition, the EOS
5D Mark IV is able to transmit, play, and channel video files at uncompressed
full HD quality when connected through a HDMI interface.

The EOS 5D Mark IV’s Dual Pixel
CMOS AF also allows for the same high-speed, smooth phrase-difference detection
AF system found on the EOS 1-D X Mark II. Users can focus on subjects with a
quick tap on the touch screen LCD, while the Movie Servo AF will automatically track
the subject throughout. Focus adjustment speeds and sensitivity can also be
customised to suit users’ preferences.

With the EOS 5D Mark IV’s ability
to shoot smooth 4K videos at 30fps, picture-perfect moments from a video can be
extracted as a JPEG image at a resolution of approximately 8.8 mega pixels using
the camera’s in-built 4K frame grab feature, suitable for creating A3 sized prints.
Compared to 7fps continuous shooting in viewfinder mode, the 4K frame grab capability
allows photographers to capture a decisive moment at a much higher speed.

The HDR movie function allows users
can capture beautiful 30p videos in a brightly-lit environment without risking overexposure.
In addition, the Time-lapse movie feature allows users to create time-lapse
movies by gathering and connecting photos shot at regular intervals[1].

The EOS 5D Mark IV is designed with
in-built Wi-Fi and Near Field Communications (NFC) capabilities. This enables
users to easily transfer videos and images to external devices via FTP or FTPS
service, via the Camera Connect app, or upload them directly on to social media
sites. This potentially improves the workflow for many photographers,
especially those in the field.

Remote shooting can be activated
via the Camera Connect app, so users will have the flexibility to take photos
or record videos from a distance using their smartphones. NFC enables quicker
connection between the EOS 5D Mark IV and most NFC-enabled devices, and can be
set up simply by tapping them together.

Equipped with an in-built GPS, the EOS
5D Mark IV can record location data of images into Exif data without requiring
an external GPS unit. The ability to automatically record location details of where
photos were taken would be especially useful for photographers who work on-the-go.

Built for durability, the EOS 5D Mark
IV is designed for enhanced dust- and water-resistant performance, for use in
challenging environments. The exterior body of the camera is protected and
sealed with an outer rubber coating or dust/water-resistant sealing material at
all of its joint areas[2].

With the Intelligent Viewfinder II,
users will be able to check and adjust shooting functions without taking their
eyes off the subject. They can also customise the display to include an
electronic level and other functions[3].
With the electronic level displayed, users can view the current tilt and
rotation of the camera, which makes it easier to compose their shots.

The EOS 5D Mark IV’s LCD monitor also
features customisable touch panel functions, allowing users to quickly navigate
menus and adjust settings such as shutter speeds, ISO speeds, and AF and AE
functions. The touch shutter function also allows users to snap a photo simply
by tapping the LCD screen to focus and shoot. Touch panel sensitivity can also be
adjusted, or deactivated altogether. With its Touch AF capability, live-view
shooting will be more intuitive and comfortable for users.

The highly reputed EF24-105mm f/4L
IS USM lens, originally released as a kit lens for the EOS 5D in 2005, has now
been updated with the latest L series enhancements to match the higher
rendering power of the EOS 5D line. These include improved optical performance,
significant flare and ghosting suppression through the use of Air Sphere
Coating (ASC), IS performance upgrades, fluorine coating for improved
durability, and quieter operation to suit videography usage. The EF24-105mm
f/4L IS II USM’s zoom range covers everything from wide-angle to mid-telephoto
shots, to complement the versatility attainable with the EOS 5D Mark IV.

Also new to the EOS range of
accessories is the optional BG-E20 battery grip. Featuring a slimmed down grip,
it provides improved handling when shooting in portrait orientation. Powered by
up to 2 LP-E6/ LP-E6N batteries, the BG-E20 prolongs the battery life, lending
users extra support for long periods of movie or stills shooting. In addition,
the grip is assembled with the same build quality as the EOS 5D Mark IV, a
dust/water resistant design, to deliver the same level of durability.

Pricing and availability of the EOS
5D Mark IV and EF24-105mm f/4L IS II USM will be advised at a later date.

Imaging
Sensor:                        30.4 mega-pixel
35mm Full-Frame CMOS sensor with Dual Pixel CMOS AF

Image Processor:                      DIGIC 6+

ISO Speed:                               ISO
100-32,000 (expandable to ISO 50 and 102,400)

Continuous Shooting Speed:      Max Approx. 7 fps

AF
Points:                                 Max.
61 points (Max. 41 points Cross type AF,f/8 support for all 61 points)

Movie:                                      4K
Motion Jpeg,Full HD, HD

Movie Recording Format:           MOV, MP4

Wi-Fi:                                        Yes
(2.4 GHz)

NFC/GPS:                                Yes

Storage Media:                          CF + SD

LCD Monitor:                             3.2”
(approx. 1.62 million dots) touch screen

Dimensions (W X H X D):           Approx. 150.7 x 116.4 x 75.9 mm

Weight:                                     Approx.
800g (Body only)

Focal length:                             24-105mm

Maximum aperture:                   f/4

Minimum focusing distance:       0.45m

Maximum magnification:            0.24x

Lens Construction:                    17 elements in 12 groups

Filter Size Dimension:                77mm

Aperture blades:                        10

Dimensions:                              118mm
length, 83.5mm diameter

Weight:                                     Approx. 795g