Samsung Electronics Introduces the EVO Plus 256GB MicroSD Card, with the Highest Capacity in its Class

Samsung Electronics, an expert provider of advanced memory solutions, has unveiled its newest memory card – the EVO Plus 256GB microSD card.

The EVO Plus 256GB offers the highest capacity for a microSD card in its class, delivering fast speeds and an expanded memory storage for use in premium smartphones and tablets, 360-degree video recorders, action cameras, and drones. Consumers can now record up to 12 hours of 4K UHD video or 33 hours of Full HD video on their mobile device or action camera without needing to change or replace the memory card, allowing them to experience more and worry less about running out of memory.

The EVO Plus 256GB raises the bar for capacity and performance of microSD cards thanks to Samsung’s advanced V-NAND technology, offering high read and write speeds of up to 95MB/s and 90MB/s, respectively. This level of performance will provide general consumers and professionals with superb user convenience for storing heavy-loaded, high-resolution photography and 4K video recording, as well as graphic intensive multimedia like virtual reality (VR) and gaming.

The EVO Plus 256GB microSD card, with a limited 10-year warranty, will be available in Singapore, starting in mid-June 2016 for a recommended retail price of $389. It will be available at all Consumer Electronic Stores and Authorised Retailers.

Singapore, 16 May 2016 – Samsung Electronics, an expert provider of advanced memory
solutions, has unveiled its newest memory card – the EVO Plus 256GB microSD card. The
EVO Plus 256GB offers the highest capacity for a microSD card in its class, delivering fast
speeds and an expanded memory storage for use in premium smartphones and tablets, 360-
degree video recorders, action cameras, and drones. Consumers can now record up to 12
hours of 4K UHD video or 33 hours of Full HD video on their mobile device or action camera
without needing to change or replace the memory card, allowing them to experience more and
worry less about running out of memory.

The EVO Plus 256GB raises the bar for capacity and performance of microSD cards thanks to
Samsung’s advanced V-NAND technology, offering high read and write speeds of up to 95MB/s
and 90MB/s, respectively. This level of performance will provide general consumers and
professionals with superb user convenience for storing heavy-loaded, high-resolution
photography and 4K video recording, as well as graphic intensive multimedia like virtual reality
(VR) and gaming.

“With the upward trend of consumers using high-performance, high-capacity mobile devices,
our new, V-NAND-based 256GB microSD card solution allows us to deliver the memory card
consumers have been craving,” said Un-Soo Kim, Senior Vice President of Brand Product
Marketing, Memory Business at Samsung Electronics. “Our EVO Plus 256GB microSD card,
will provide consumers with large capacity, and high read and write speeds. We are excited to
offer our customers convenient and seamless multimedia experiences when they access, store
and share all of the content they create and capture.”

The EVO Plus 256GB microSD card provides advanced protection, capacity, and performance
with long-term reliability needed to get the most out of today’s electronics, making it an ideal
companion for high-end smartphones and tablets with a microSD slot, even in the most
extreme conditions.
Samsung will offer the EVO Plus 256GB microSD card with a limited 10-year warranty in
Singapore, starting in mid-June 2016 for a recommended retail price of $389. It will be available
at all Consumer Electronics Stores and Authorised Retailers.