Capture Greatness with G and G Master™ Lenses from Sony

(SINGAPORE, 24 May 2016) –
Sony invites all photography enthusiasts around South East Asia (Indonesia,
Malaysia, The Philippines, Singapore, Thailand and Vietnam) to participate in
the #GforGreatness Contest. The contest encourages photography enthusiasts to
unleash their visions of photographic creativity. It also aims to showcase
outstanding shots from amateur to established artists through the use of G or G
Master™ lenses from Sony.

Advances in camera performance and soaring creative ideas
require a new approach to lens technology. Through this contest, Sony aims to
elevate photography to a realm of visual perfection by capturing the truth and
beauty in every image. The #GforGreatness Contest will focus on creativity,
originality, and quality – to showcase new creative possibilities for imaging
and art with unique lenses from Sony. Interested participants will have to
submit their entries using the G or G Master™ lenses. For interested
participants who do not own a G or G Master™ lens, you can visit the contest
website to find out how to loan these lenses.

The judging panel will include Sony’s α professional
photographers from across the region and representatives from Sony.
Participants can submit their entries online from 24 May to 19 August,
2016 via the contest website. The contest will run in Indonesia, Malaysia,
The Philippines, Singapore, Thailand and Vietnam. One winner will be selected
from each country and the winner will receive a Sony 85mm F1.4 G Master™ Series
lens (SEL85F14GM).

Results of the #GforGreatness Contest will be announced on 19
September, 2016 at the contest website. Winners will also be notified by
email. For further information on the #GforGreatness Contest, please visit www.sony-asia.com/GforGreatness/.

Representing the ultimate blend of high resolution and beautiful
bokeh, the G Master™ brand of interchangeable lenses features Sony’s innovative
optical element technology, design, and calibration. This allows users to
produce still images and video content with a level of detail and expression
that has never before been possible. Sony has taken the renowned lens
technology developed by Konica Minolta and combined it with the industry
leading Sony design and technology to produce the outstanding Sony G lenses.
Learn more about G and G Master™ lenses at www.sony-asia.com/GforGreatness/.

Contest dates: 24 May to 19 August
2016

Entry submission: Participants are
required to submit photos taken with G or G Master™ lenses

Submission platform: Upload photos to
the competition microsite: (www.sony-asia.com/GforGreatness/)