Olympus elevates the art of photography with Olympusphere
New digital platform for Olympus users to benefit photography aficionados
Singapore – 22 December 2014
Photography enthusiasts constantly seek inspiration from fellow shutterbugs to better their techniques or seek advice, often creating communities of their own. Olympus today launches Olympusphere, the company’s first digital photo community in Singapore which facilitates the interaction between likeminded photography enthusiasts.
Upon registration, Olympusphere creates an entire ecosystem for each Olympus user to take their passion to the next level and get rewarded at the same time. Starting from 22 December 2014, Olympusphere users will be able to exchange information and upload their works, building a network of photographers from all over the world to interact with via http://olympusphere.com/?spr=sgp. Members can also look forward to exclusive access to competitions designed to hone one’s photography skills and stand a chance to win Olympus prizes.
“As photographers ourselves, we understand that fellow photographers desire a space where they can freely share their photographs, seek inspiration and advice and interact with likeminded enthusiasts. Through Olympusphere, Olympus users are not only able to do that, but also directly benefit from their interactions,” shared Mr. Jimmy Loh, General Manager, Olympus Imaging Singapore Pte Ltd. Members can kickstart their Olympusphere journey and get a chance to showcase their works in a
photography exhibition with Olympushere’s first photo contest, “What Singapore means to you?”.
Held in conjunction with the launch of the digital photo community, the contest encourages photographic inspiration among local shutterbugs, both professional and enthusiast alike, and seeks to discover stories of Singapore through the eyes of the people. The top 50 photos with the most likes will be displayed over a period of 6 months in an islandwide exhibition organised by Olympus, in partnership with the National Library Board. Top 10 winners will receive attractive Olympus products. Contest ends 31 January 2015.
Get rewarded on Olympusphere
Almost every activity on the user’s account translates into Olympus points which can be used as a
currency within Olympus The unique platform rewards members with Olympus points when they upload, like and share their photographs with other members. Members earn bonus points when they allow other users to download their photographs for personal use or if their photographs garner the most likes or comments each week (refer to Appendix for Olympusphere Point System). These reward points can be utilised to offset purchases from Olympus online store, repair costs and even workshop fees.
Creating a personal bank of photos
Users can opt to post a single photo or an album (5 – 10 photos) either in the general theme or special themes.The General theme allows users to share photos of any category taken with their Olympus system. Special themes may be based on special occasions, photographic techniques and features of the Olympus system so it makes uploading photos fun and engaging. Special themes allow users to showcase their photos in these special areas to earn additional Olympus points.
All photos posted on Olympusphere will be ranked based on most popular, most liked and most commented on a weekly basis. Ranked photos will not only receive additional points, the users will
receive recognition through this engagement with other users.
Downloading of Photos
Users have the option of allowing other members to download their photo for personal use. By
doing so, users will be awarded 10 points. By tagging your photo under a specified category, other users will be able to search and download your photo. With every download of the photo by other users, an additional 500 points will be awarded.
Inspiring likeminded shutterbugs on Olympusphere
Favourite Photo & Users
Olympusphere also serves as a platform for photography inspiration. Users can follow other users, adding them under Favourite Users. They will be notified of any new uploads by their favourite users. Similarly, users can add a photo to their Favourites. These photos will be saved under their favourite album which can be viewed anytime on their MyPage.
Like and comments
Users can view, comment or ‘like’ photos of other users. By using the “like” feature, users will be able to earn Olympus points that can be used to offset purchases made on the Olympus online store.
Users with the most “likes” will be ranked weekly.
Managing a personal Olympusphere
MyPage contains features that allow users to manage their profile including posted images, view comments and records of photos. MyPage can be viewed and personalised after users register as an Olympusphere member.
Users can easily search for photos on Olympusphere using the search bar. The search bar allows users to search photos by detailed categories such as subject, mood and photographic equipment.
Sharing on Social Media
A photo can be easily shared on social networking sites such as Facebook via a URL link. To share the photo, users just have to copy the URL link located at the page of the selected image. Olympusphere Launch Photo Contest: What Singapore means to you?
In conjunction with the launch of Olympusphere, Olympus is proud to host the photo contest – “What Singapore means to you”. Describe Singapore through the eyes of a camera, show us a photo that depicts what Singapore means to you. Rediscover your photographic inspiration be it landscapes, people, or even food. This contest aims to encourage Olympus users to share their stories of Singapore through photos.
Let the creative juices flow and share your stories through this competition – we want to see it all!
22 December – 31 January 2015
Simply create an account or log in to your Olympusphere account and upload your submission under
the competition category.
At the end of the competition, we will compile the top 50 photos with the most likes. Our judging
panel will then pick the top ten winners.
1st prize: OM-D E-M1 12-40mm Kit (worth $2,948)
2nd Prize: OM-D E-M10 Single Lens Kit (worth $ 1,248)
3rd Prize: PEN E-PL7 Single Lens Kit (worth $898)
4th – 10th Prize: Exclusive Olympus PEN watch (worth $100)