COGITO CLASSIC When High Style Meets Smart Functions

Singapore, 27 November 2014 – Following the launch of the fun and fashionable COGITO POP watch, the COGITO CLASSIC timepiece offers a taste of style and durability in genuine leather, silicone and steel wrist straps.

Just like COGITO POP, the COGITO CLASSIC watches serve as an extension of our smart devices, enabling the efficient organization of an array of home, work and social communications. Calendar reminders, alarms, caller-ID and other social communication notifications appear at a glance, directly on the wrist, seamlessly connecting users to important information without the shackle that is our mobile devices. The user-friendly interface lets users manage not only their priorities, but also enables them to remotely trigger their camera, control their music and locate their phones.

Merging technology with classic analog movement, COGITO watches pay meticulous care to both style and functionality, effortlessly balancing smart technology innovations with the finest craftsmanship.

The COGITO CLASSIC watch straps come in a variety of premium materials including genuine leather straps for a polished look, lasting silicone straps for a casual day out and an elegant stainless steel bracelet for a touch of sophistication. The durable straps provide the perfect complement to the precision-crafted timepiece with its strong material case, stainless steel back case and Japanese Quartz movement.

Designed in France by award-winning designer, Xavier Houy, COGITO CLASSIC appeals to those who believe that life should be enjoyed, not interrupted. The watch face features a lucid digital display overlaid by two hands in traditional analog movement. Using Bluetooth® Smart Technology combined with the user-friendly CONNECTED WATCH app, COGITO enables users to cut through the digital noise by customizing settings based on their priorities and selecting notifications to receive.

COGITO watches run on a conventional button-cell battery without the need to recharge and can be easily replaced when necessary. Additionally, the energy efficient Bluetooth® Smart Technology means many months of uninterrupted power, freeing users from carrying around multiple chargers.

Engineered with active users in mind, the COGITO CLASSIC watch is water resistant up to 10 ATM, or 100 meters, the watches safely inform users of calls and social communication alerts even in wet situations – in the shower, in the rain, at the beach or at the pool.

Retail prices of COGITO CLASSIC watches range from S$249 to S$399. The CONNECTED WATCH app is available on both the App Store and Google Play. The free app is compatible with Apple devices running on iOS 7 and iOS8, as well as Android 4.3 enabled devices and above, including Samsung Galaxy Series, LG G Series, Nexus 5 & 4, Moto G & X, Huawei P7, Xiaomi Mi3, Hongmi 15 and HTC One.