WeChat Is The Fastest Growing Social Network
Worldwide
Worldwide
GlobalWebIndex:
WeChat becomes the first non-US social platform to achieve a global reach
WeChat becomes the first non-US social platform to achieve a global reach
Singapore, May 29, 2014 – WeChat, the leading mobile social communication application for smartphones, continues to experience rapid
growth in monthly active users, as revealed by GlobalWebIndex. GlobalWebIndex, a market research company specialising in online
consumer behaviours, released its Q1 2014 data indicating that WeChat is
growing faster than any other emerging social platform in Asia Pacific and
worldwide, with a 1104% active user increase in the last year.
growth in monthly active users, as revealed by GlobalWebIndex. GlobalWebIndex, a market research company specialising in online
consumer behaviours, released its Q1 2014 data indicating that WeChat is
growing faster than any other emerging social platform in Asia Pacific and
worldwide, with a 1104% active user increase in the last year.
GlobalWebIndex hosts the world’s largest multi-market research study on digital
consumers, interviewing 170,000 unique individuals
annually, covering 32 markets and representing 89% of the global internet
audience.
consumers, interviewing 170,000 unique individuals
annually, covering 32 markets and representing 89% of the global internet
audience.
WeChat holds the number one position in growth rate against other
social networks in the majority of Asia Pacific markets, including India,
Indonesia, Malaysia and the Philippines. In Singapore, WeChat
experienced a user base increase of 503% between Q1 2013 and Q1 2014, exceeding
Whatsapp’s and Instagram’s growth during the same period.
social networks in the majority of Asia Pacific markets, including India,
Indonesia, Malaysia and the Philippines. In Singapore, WeChat
experienced a user base increase of 503% between Q1 2013 and Q1 2014, exceeding
Whatsapp’s and Instagram’s growth during the same period.
Along with Asia Pacific, the findings revealed that Latin America
also experienced substantial user increase, with robust active user surges of
over 1000% in each market. On a global scale*, WeChat witnessed a growth rate
of 1098.8%, ranking third alongside Facebook Messenger and Skype during the
period of Q1 2013 to Q1 2014.
also experienced substantial user increase, with robust active user surges of
over 1000% in each market. On a global scale*, WeChat witnessed a growth rate
of 1098.8%, ranking third alongside Facebook Messenger and Skype during the
period of Q1 2013 to Q1 2014.
“We are thrilled with the recent GlobalWebIndex findings, further
cementing a positive outlook for the upcoming year. WeChat’s social,
entertaining and innovative offering has evidently catered to the social app
audience on a global scale. WeChat consistently strives
to provide users with a holistic social communication experience and will
continue to deliver with this revolutionary, all-in-one approach,”
said Poshu Yeung, Vice President of
International Business Group at Tencent.
cementing a positive outlook for the upcoming year. WeChat’s social,
entertaining and innovative offering has evidently catered to the social app
audience on a global scale. WeChat consistently strives
to provide users with a holistic social communication experience and will
continue to deliver with this revolutionary, all-in-one approach,”
said Poshu Yeung, Vice President of
International Business Group at Tencent.
“WeChat has quickly established itself as a major
global force within the world of social networking. Over the last twelve
months, it has posted particularly impressive increases in user numbers within Asia
Pacific and Latin America,” said Jason Mander, Head of Trends at
GlobalWebIndex.
global force within the world of social networking. Over the last twelve
months, it has posted particularly impressive increases in user numbers within Asia
Pacific and Latin America,” said Jason Mander, Head of Trends at
GlobalWebIndex.
“In fact, with WeChat recording growth in virtually every market, it is set to
become the first non-US social platform to achieve the type of global reach
previously enjoyed only by sites like Facebook,” continued Mander.
become the first non-US social platform to achieve the type of global reach
previously enjoyed only by sites like Facebook,” continued Mander.
WeChat’s success lies within
its offering of a unique and seamless interactive experience, with localized
content and reliable privacy and security measurements. WeChat is the only popular
social chatting app certified by TRUSTe, a leader of privacy protection accreditation
worldwide. WeChat is
revolutionizing the way people connect, communicate and
share with friends.
its offering of a unique and seamless interactive experience, with localized
content and reliable privacy and security measurements. WeChat is the only popular
social chatting app certified by TRUSTe, a leader of privacy protection accreditation
worldwide. WeChat is
revolutionizing the way people connect, communicate and
share with friends.
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