Casio’s New EXILIM EX-TR80 is the Ultimate Selfie Camera to Redefine Your Selfie Game

Casio’s New EXILIM
EX-TR80 is the Ultimate Selfie Camera

to Redefine Your
Selfie Game

The EX-TR80 delivers
flawless selfies with ‘all-star’ Make-up Mode, larger screen and LED lighting

EXILIM EX-TR80

Singapore, 17 February 2017 – Casio
Singapore unveils the EXILIM EX-TR80, the next-generation addition to its TR
range of selfie-oriented compact digital cameras. Successor to the highly
popular EX-TR70, the EX-TR80 is now bolder and sleeker and comes with new and
enhanced features for seamless selfie-taking, including an ‘all-star’ series
Make-up Mode, wider screen display, and LED lighting for more radiant selfies.
Equipped with a 360-degree swivel, the EX-TR80’s signature rotating frame is
now even more flexible to make capturing beauty from all angles even easier.

Greater Make-up Mode customisability
for flawless selfies

The
EX-TR80 offers highly customisable Make-up Mode settings, in addition to an
entire collection of Skin Tone pre-sets from previous TR cameras, to deliver
consistently beautiful complexions. Equipped with automatic detection and
adjustment functions, the EX-TR80 enhances the skin tone, producing beautiful
results regardless of shooting and lighting conditions.

Get the perfect angle for every selfie

The EX-TR80’s sophisticated 360-degrees
rotating frame is perfect for capturing selfies from a wide variety of angles,
creating interesting perspectives with every shot and ensuring the best angle
is captured every time.

Selfie touch-ups made easier with wider
screen display

With the EX-TR80’s wider
screen display, before-and-after image comparisons are made effortless. The
camera comes equipped with a 3.5-inch liquid crystal display (LCD), 30% larger
than that of its predecessor, delivering greater viewing clarity and enhanced
colour reproduction for even more appealing complexions, making every selfie
a flawless and picture-perfect moment.

Split-screen
display on the EX-TR80

Ensure a beautiful glow even in the
dark

The EX-TR80 ensures a beautifully
illuminated complexion with its double light-emitting diode (LED) lights.
Selfies taken with the camera reflect the skin’s natural luminance even in dim
lighting while maintaining the ambience when shooting a dark café, bar, party
or night view.

More
features of the EXILIM EX-TR80

The
versatile EX-TR80 is equipped with various functions to offer a seamless selfie
experience from image capturing to editing and sharing:

·         Streamlined
camera design

Crafted with the
user’s convenience in mind, the EX-TR80 exudes elegance with its slim,
wedged-shaped design.

·         Refined
user interface

The EX-TR80’s
intuitive and accessible interface keeps photo-taking and editing simple and
hassle-free.

·         Significantly
enhanced technology for better complexion

The EX-TR80
automatically detects and adjusts skin quality regardless of the amount of
make-up worn, producing glowing selfies while retaining beauty naturally. Better selfie touchups are enabled with the camera’s
Smooth Skin, Face Brightness, Sculpt, Dark Circles Remover, and Slim Face
editing features.

·        
Fast
and responsive shooting

Featuring
dual-CPU and two parallel image processors, the EXILIM Engine HS Ver. 3 ensures
high-speed advanced Make-up Mode processing.

·        
Mirror-image
shooting enabled by inverted processing function

The
EX-TR80 automatically inverts selfies from left to right to process an image as
it appears on the screen, eliminating the need for users to manually flip
selfies to get their good side.

·         Quick
access to favourite images

Favourite images can
be saved and retrieved through the Favourites tagging function for ease of
sharing with others later.

·         Personalise
selfies with Selfie Art

Users can add their
own artistic flair and further improve images already made beautiful with
Make-up Mode by using the six Selfie Art effects. Options available include
adding a soft ambience to the image with the Foggy effect, and using the Fairy
effect to give the image a more feminine quality.

·        
Enable
constant connection to smartphone with Bluetooth®[1]
Smart

Bluetooth®
Smart, or Bluetooth® low energy, enables and controls a constant connection
between the camera and a smartphone installed with the EXILIM Connect
application[2].
Even after when switched off, the EX-TR80 can be started up via a smartphone
for viewing and transferring of images.

·        
Automatic
image-sharing with EXILIM Auto Transfer Function

The
EXILIM Auto Transfer function enables images to be captured and transferred
simultaneously. With just a press of the camera’s shutter button, the captured
image is automatically transferred to a smartphone to facilitate sharing on
social media.

·        
Image-sharing
made more convenient with Scene app

Using
the cloud-based photo-sharing app Scene, images taken with the camera can be
automatically uploaded to a cloud-based photo album so that favourite moments
can be shared with family and friends while on the go.

·        
Produce
personalised stories with Instant Movie

Create
stunning memories by simply holding on the EX-TR80’s Instant Movie button to
record and link multiple video clips, turning the clips into an exciting
mini-movie for sharing on social media. Make-up effects[3]
can be added to enhance the movies.

·        
Create shareable highlights through EXILIM Album smartphone app

Users
can automatically generate a Highlight Timeline or video clip from an album with
footage selected by the EXILIM Album smartphone app based on shooting data. The
highlights can be saved on a smartphone[4]
for quick and convenient sharing.

Pricing
and availability

The Casio EXILIM EX-TR80 comes in
white, pink and black models at a suggested retail price of S$1,299. The camera
will be available from 22 February 2017 at the Casio Concept Store in Tampines
and licensed retailers.

EX-TR80
Specifications

1                     
When using SanDisk Corporation 16GB microSDHC Memory Card.

3                     
In accordance with CIPA (Camera and Imaging Products Association) standards.

4                     
Based on a Casio survey.

EXILIM
is a registered trademark or trademark of Casio Computer Co., Ltd. Any other
company or product names are registered trademarks or trademarks of those
companies.

[1] Wordmark and logo of
Bluetooth is a registered trademark of Bluetooth SIG, Inc. and any use of this
mark by Casio Computer Co., Ltd. is under license.

[2] The EXILIM Connect
application is available for download on Google Play and the Apple App Store.

[3] Effects for movies
are different from those for photos.

[4] Saving and sharing
Highlight Timelines and Highlight Movies on an iPhone requires an iPhone 5s or
newer and at least iOS9, on iPad requires an iPad Air or newer and at least
iOS9, and on Android requires a device with Android 5.0 or above.