Alienware Marks 20 Years of Continued Innovation with All New Gaming Notebooks Capable of Powering VR Out-of-the-Box

Singapore
– October 18, 2016 — Celebrating its 20th anniversary as a leading
pioneer in high-performance PC gaming systems, Alienware improves experiences
for gamers with the introduction of its first ever VR-ready notebooks. The new
line of notebooks boasts the NVIDIA GeForce GTX 10-Series family of GPUs; desktop-class graphics
performance comes to notebooks for enhanced capabilities and realistic
gameplay. Alienware’s latest engineering advancements include the integration
of new construction materials to improve thermal management for these new
powerful components, as well as add durability and rigidity to the celebrated
Alienware design aesthetic.

“Gaming is in a time of renaissance right now;
awesome games and development, amazing resolutions and technology, plus the
pure excitement around VR experiences – it’s an incredible driving force and it
feels similar to the energy that started Alienware 20 years ago,” said Raymond Wah, senior vice president,
Consumer Product Marketing, Dell. “These new notebooks are a product of that
history and approach, but also of the demands and expectations of gamers today.
Being true to both is what Alienware is about and we’re proud to bring these
notebooks to gamers.”

Innovative engineering
that focuses on gamers first is a hallmark of Alienware’s two-decade success in
the industry. The demands for higher resolutions, more realistic gameplay and
virtual reality usher in the need for more performance, and for Alienware,
better design. The inventive integration of new materials such as anodized aluminum,
magnesium alloy, steel reinforcement and copper add form and function to this
new design. Adding copper to the unique thermal solution improves cooling
capabilities across both CPU and GPU; combined with the new hinge-forward
design, notebook ventilation can increase performance as most thermal
dissipation flows up and out the rear. The all-new Alienware TactX keyboard
introduces an optimized RGB LED for better key lighting, plus a full 2.2mm of
gaming-grade travel that feels incredible, and is steel-reinforced for
durability. Aluminum and magnesium alloy improve design quality and rigidity,
while anti-smudge finishes add great utility to the aggressive new look of
these notebooks. To improve audio output, a new speaker design includes
internal smart-amps that monitor audio waveforms, enabling the use of the
entire thermal margin of the speaker for stronger sound. This ground-up
approach to design has helped address the stunning performance of cutting edge
components and has even enabled these new notebooks to be thinner than their
predecessors.

The new Alienware 17 is
the ultimate gaming notebook with an emphasis on screen size, gaming
performance and overall immersion. This flagship notebook gains more power with
overclocked Intel Core i7 k-series processors and DDR4 memory running up to
2667 Mhz. Newly added support for optional IR Tobii eye-tracking technology
adds great accessibility features based on where you’re looking. It allows
gamers to fine tune their skills with a new Overwolf app that can replay your
gaze pattern so gamers can track where they were looking during gameplay;
gamers can then learn from their mistakes and be sure to focus their attention
on the best opportunities to crush the competition. Tobii partnered with Alienware
to add exclusive features including enhanced presence detection tied to our
iconic AlienFX lighting zones; the full LED system illuminates and changes based
on where you look. Only on Alienware will your Tobii camera detect your gaze,
allow you to record and export your gaze pattern as a coaching tool to help
improve your gameplay. It can also sense your presence and attention to
understand when you engage with various elements of the device or lock your
system when you walk away; these unique features help optimize power,
performance, and can improve security.

Balancing superior
gaming performance with portability, the new mid-size Alienware 15 is for
gamers that want the best of both. With more power in a thinner frame, it comes
with great graphics options from AMD and NVIDIA, including the stunning,
VR-ready NVIDIA GeForce GTX 1060. Coming standard with a 15.6” FHD, IPS
Anti-Glare, 300-nits display, additional options include FHD 120Hz display with
NVIDIA G-Sync for incredibly smooth, synchronized frame rates and UHD IGZO for
4K resolutions. Built so gamers can be on the go, its exceptional battery life
keeps it going with a 68 watt-hour lithium ion battery and an optional 99
watt-hour battery to enable extended gameplay when away from a plug.2

The Alienware Aurora, launched in June, is a mid-tower desktop with
full-scale power and performance. Despite a smaller footprint than the previous
Aurora, it boasts even more dedicated graphics and overclocking potential,
including the latest generation NVIDIA GeForce cards, for 4K gaming or even up
to 12K gaming as a dual-graphics capable desktop. Performance improvements also
include the latest Intel CPUs, available with liquid cooling, and overclockable
memory available with Kingston Fury X running at a blistering 2400 MHz. The
Aurora’s innovation also includes Alienware’s first chassis with tool-less
access for easy swapping of GPUs and as many as 3 of the 5 potential storage
drives. These and other innovations join the solid lineup of Alienware software
including custom lighting with AlienFX and total control with Alienware Command
Center. Whether gaming at insanely high resolutions or experiencing optimized
VR experiences, the new Aurora is the latest in a long line of leading
engineering and design innovation specifically tailored for gamers.