Singapore, 22 May 2025 — Global technology brand HONOR has unveiled the all-new HONOR 400 Series, a lineup that promises to deliver advanced AI imaging, flagship-level specifications, and outstanding durability at a competitive price range from $599 to $899. The series is now available for pre-order, with exclusive free gifts for early buyers.
Pre-orders open with exclusive gifts worth up to $436
HONOR introduced a limited-time pre-order offer available until 29 May 2025. Customers who pre-order the premium HONOR 400 Pro will receive a bundle of free gifts valued at $436. This includes an HONOR CHOICE Earbuds Clip, an HONOR CHOICE Watch 2i, a protective phone case, and a one-year extended warranty.
For those opting for the standard HONOR 400, the free gift package is valued at $337 and features HONOR Earbuds X6, the same CHOICE Watch 2i, a phone case, and a one-year extended warranty.
Pre-orders are accessible through multiple platforms, including the official HONOR website, HONOR Experience Stores at Causeway Point and NEX, major e-commerce sites such as Shopee and Lazada, and authorised dealers nationwide. The HONOR 400 Series will also be available from 30 May through telco plans from Singtel, M1, and Starhub, with selected plans offering the device from $0 upfront.
Breakthrough AI-powered camera system for superior photography
The highlight of the HONOR 400 Series is its cutting-edge camera setup. At the core is a 200MP Super Sensing Main Camera with a large 1/1.4-inch sensor, f/1.9 aperture, and dual OIS + EIS stabilisation, delivering remarkable clarity even in low-light conditions. This is complemented by a 12MP Ultra-Wide and Macro Camera for versatile shooting.
The HONOR 400 Pro model enhances photography further with a 50MP AI Telephoto Camera featuring a Sony IMX856 sensor, 3x optical zoom, and OIS, ideal for detailed zoom shots. On the front, both models sport a 50MP Portrait Selfie Camera with an f/2.0 aperture and advanced portrait algorithms for professional-grade selfies with vivid colours and detail.
Powered by the new AI HONOR IMAGE ENGINE, the series introduces innovative AI features such as AI Super Zoom — boasting 15x to 50x zoom on the Pro and an industry-first 30x telephoto on the standard model. Studio-quality portrait tools like AI Portrait Snap and Harcourt Portrait 2.0 enable sharp, creative portraits with bokeh and film simulation filters. The Pro also includes AI Enhanced Portrait for ultra-high-definition images that preserve natural colours.
Advanced AI image-to-video editing and creative tools
HONOR has integrated revolutionary AI editing capabilities into the 400 Series. The AI Image to Video feature, developed with Google Cloud, transforms photos, AI art, or older pictures into captivating short video clips. Other creative tools include HD Moving Photo, Moving Photo Collage, and AI-powered photo editing functions like AI Eraser 2.0, AI Remove Reflection, and AI Upscale. These features empower users to create dynamic visual stories with ease.
Robust battery life and durable design built for all conditions
The devices come equipped with a 6,000mAh silicon-carbon battery designed to perform even in extreme low temperatures down to -20°C. The battery maintains over 80% capacity after four years of use, ensuring longevity. The included 100W HONOR Wired SuperCharge can replenish 44% battery in 15 minutes, while the Pro model also supports 50W wireless charging.
Durability is a strong suit with the Pro model rated IP68 and IP69 for water and dust resistance. The standard HONOR 400 offers IP65 protection. These ratings make the series well-suited for outdoor and rugged use.
Powerful performance and flagship display technology
Under the hood, the HONOR 400 Pro runs on the latest Snapdragon 8 Gen 3 Mobile Platform, optimised for AI tasks and fast responsiveness. The HONOR 400 standard model features the Snapdragon 7 Gen 3 platform paired with CPU Turbo X Game Engine for smooth gaming and enhanced graphics.
Both models showcase a 1.5K AMOLED display with a 120Hz refresh rate and 5,000 nits HDR peak brightness for clear visibility in sunlight. Eye comfort technologies such as hardware low blue light, PWM dimming, and Circadian Night Display reduce eye strain and promote better sleep. The new Motion Sickness Relief display technology helps prevent nausea during screen use in moving vehicles.
Intelligent AI-powered productivity and security features
Running MagicOS 9.0, the HONOR 400 Series offers intelligent AI tools including AI Summary, AI Minutes, AI Format, and AI Correction to streamline meeting productivity. AI Translation supports instant translation for 14 languages, with AI Live Translation facilitating real-time multilingual phone conversations.
The series also features Gemini, a Google AI assistant, providing support with planning, writing, brainstorming, and learning. On-device AI Deepfake Detection technology adds a layer of security against digital scams.
Additional smart features include Magic Portal 2.0, allowing quick access to apps and services by circling objects on the screen. Supported apps include popular platforms like Grab, Trip.com, Waze, TikTok, and Instagram.
Pricing and availability
The HONOR 400 Series offers three variants. The HONOR 400 Pro is priced at $899, featuring 24GB RAM (including 12GB HONOR Turbo RAM) and 512GB ROM, available in Lunar Grey, Tidal Blue, and Midnight Black. The HONOR 400 standard model costs $599, with 24GB RAM and 256GB ROM, offered in Desert Gold and Midnight Black.
The series will be available nationwide starting 30 May 2025.
Closing remarks
HONOR’s 400 Series launch introduces an impressive balance of flagship-level camera technology, AI-powered productivity features, and durable hardware at accessible price points. With its extensive AI imaging capabilities, innovative editing tools, and smart user experience, the HONOR 400 Series sets a new benchmark for smartphone photography and everyday performance.
