In the latest announcement, the topic revealed by Xiaomi isn’t about their product bu rather its commitment in achieving a net zero greenhouse gas emission for long-lasting business and a sustainable environment.
To do this, the brand has set up several goals, or checkpoints, if you may, for the next several decades through the reduction of Scope 1 and Scope 2 emissions and the timeframes are:
- Reduce at least 70% emissions from main operating segments from the base year level no later than 2030
- Reduce at least 98% emissions from main operating segments from the base year level no later than 2040
- Prioritize the use of low-carbon technologies, long-term green power purchase agreements, and on-site renewable energy generation
- Encourage key suppliers to establish renewable energy usage and GHG emission
Other than the production department, they are also embedding technology that would result in less energy used/wasted such as G Energy Saving Signal Transmission, Dark Mode, more efficient Fast Charge, and Eco-Friendly Packaging.
Recycling jobs are also part of the important movement as they reported 4,500 tons of e-waste recycled last year while aiming for the 38,000 figure for the next 4 years in addition to reusing those recycled materials at about 5,000 tons.
Another way of reducing the amount of e-waste that gets dumped and forgotten is through the Trade-in Program where EoL products can still hold some value for the customers while helping Xiaomi to reach a higher number of recycled electronics – a win-win for both the business and the consumer.
