Shopee Kicks Off Second “Shopee 9.9 Mobile Shopping Day”, The Biggest Mobile Shopping Day in Southeast Asia

Shopee, the leading eCommerce platform in Southeast Asia and Taiwan, will be holding its annual shopping event, 9.9 Mobile Shopping Day, on 9 September. Shopee will offer a wide range of sales, including discounts up to 90% off, 9.9 Flash Deals, everything at 99 cents, as well as daily giveaways and themed sales in the 9-day lead up to 9.9 Mobile Shopping Day. Additionally, Shopee has partnered with leading brands, such as L’Oreal, Philips and Reckitt Benckiser, as well as its official partners, including Singtel, Citibank and Agoda, to make 9.9 Mobile Shopping Day the biggest online shopping event of the year.

“Last year, our 9.9 Mobile Shopping Day experienced a fivefold increase in orders and a three-time surge in traffic on the platform regionally. Over 25,000 sellers participated in the festival and many of our top sellers received an increase in orders of up to 200 times their daily average across the region. This year, we’re looking forward to the continued participation of both our buyers and sellers as they join us in the biggest mobile shopping festival of the year,” said Zhou Junjie, Chief Commercial Officer of Shopee.

According to PwC’s recent Total Retail Survey, more Singaporeans are turning to online shopping for better bargains, with 60% of them buying products online at least once a month. Often influenced by social media, Singaporean consumers are more active in making purchases on their smartphones compared to their global peers[1]. Meanwhile, data shows that the top searched categories on Shopee include Mobile & Gadgets, Health & Beauty and Home & Living. The most purchased items on Shopee are from the Mobile & Gadgets and Health & Beauty categories.

“Singapore is an important market for Shopee given its immense potential. Shopee is scaling up its product assortment to cater to a wider audience with the recent launch of Shopee Mall and upcoming 9.9 Mobile Shopping Day. We are pleased to have leading brands such as L’Oreal and Philips join us this year. This is a major milestone for us in establishing Shopee as a one-stop platform for customers to enjoy convenience as well as a wide variety and high quality assortment. Together with our official partners, including Citibank and Singtel, we are confident that this will be a record-breaking year for Shopee in Singapore,” added Zhou.

In the lead up to the much-awaited 9.9 Mobile Shopping Day, Shopee will be holding a 9-day countdown beginning 31 August. Customers can expect a variety of sales including ‘Everything Under $9.90’ themed sales on categories such as Toys, Kids & Babies, Fashion and more. There will also be daily giveaways with amazing prizes worth over $10,000 to be won, as well as a daily ‘Spin the Wheel’ activity where participants can look forward to winning Shopee coins and exclusive promo codes.

To kick off 9.9 Mobile Shopping Day, curated gift boxes consisting of some of Shopee’s best-loved products will be released at 12 midnight on 9 September. These exclusive boxes come in three variations and are worth over $150 each, but will retail at only $59.90 in limited quantities. There will also be 9.9 Flash Deals where customers can expect 9 hours of non-stop deals, commencing at 12 noon and refreshed every hour. Shopee will also be running its 99 cents sale where shoppers can purchase a wide array of products, ranging from facial masks to fidget spinners, all at the irresistible price of 99 cents.

Shopee can be downloaded for free on all mobile platforms via Apple App Store and Google Play Store. For more information on 9.9 Mobile Shopping Day, visit http://shopee.sg/99.

See below for products that will be on
discount during the 9.9 Flash Deals which commences at 12 noon on 9
September.

[1] Source: Link