Garmin incorporates over 300 traffic enforcement camera locations into its automotive devices

Singapore, 1 June 2017 – Motorists using Garmin’s latest GPS
car navigation and dashboard camera (dashcam) devices will now be automatically
alerted as they approach the vicinity of over 300 traffic enforcement cameras
here. When a motorist comes within 400 metres of any of the known traffic
enforcement camera locations, the automotive device will sound an alert, the
screen flashes a warning and the device tracks and shows the closing distance
to the traffic enforcement camera.

While built-in traffic enforcement camera
locations are not new, these new devices from Garmin are the first in Singapore
to make use of official open data from the Singapore Police Force instead of
relying on unofficial community-based data which are unverified. Garmin is a
US-based maker of fitness trackers, smartwatches and navigation products.

Mr. Engelhard (Al) Sundoro, Managing Director
for Garmin South Asia said: “We are very proud to support the Singapore
Government’s ongoing efforts to promote open data sharing with the public. In
the Global Open Data Index 2015 report, Singapore was ranked 16 globally in the
report[1] which
benchmarks nations in how open they are in sharing public data. In addition,
incorporating traffic enforcement camera data into our automotive navigation
devices can help promote safer driving habits and hopefully reduce unnecessary
road accidents.”

There are over 300 enforcement camera
locations in Singapore, consisting of red light cameras, fixed speed cameras,
mobile speed cameras as well as police laser speed camera enforcement
locations. Garmin adopted the traffic enforcement camera co-ordinates from the
Singapore Police Force’s website and added them into its GPS map data for
Singapore. Work started last year and was recently completed.

This new feature has been incorporated into
the recently launched Garmin GDR 530, GDR 560 and Garmin Drive 51, and will be
available on older models including DriveAssist™ 50LM, DriveSmart™ 50LM,
nüviCam LM, nüviCam 67LM, nüviCam 57LM, nüviCam 4592LM via a system update
starting from mid July 2017.

A familiar brand in Singapore, Garmin’s
consumer products have been sold here through distributors since the early
1990s. As part of the brand’s strategic plan to strengthen their presence in
the region, Garmin launched its regional headquarters in Singapore early this
year (2017) to directly manage the sales and marketing of its consumer devices
in the Southeast Asia and India region.

Getting closer to the ground enables Garmin to
come up with new innovative features that make its products more relevant to
local consumers.

In January (2017), Garmin launched the vívosmart HR with EZ-link – a special version of its
vívosmart HR activity tracker which comes with built-in NFC contactless
payment smarts. Users can tap their fitness band to make payment for train and
bus rides, cab rides and retail purchases in Singapore.

“We don’t want to be another global brand that
simply ships the same products to customers here. We want to go the extra mile
to make our products more meaningful to consumers here, which in turn helps us
to differentiate us from our competitors,” added Mr Sundoro.

[1] https://index.okfn.org/place/