Cooler
Master Leaks a Peek into the COMPUTEX Vault
Master Leaks a Peek into the COMPUTEX Vault
SINGAPORE – Cooler Master, a
leading designer and manufacturer of desktop components and peripherals, is
working hard to make sure you remember its 25th anniversary. A
barrage of special edition products and some long-awaited surprises from its
vault will debut at the world’s largest B2B tech trade show. People looking to
tune in to coverage will also have the chance to watch modders and artists showcasing
just how jaw-dropping PCs can look, and how you can do it yourself.
leading designer and manufacturer of desktop components and peripherals, is
working hard to make sure you remember its 25th anniversary. A
barrage of special edition products and some long-awaited surprises from its
vault will debut at the world’s largest B2B tech trade show. People looking to
tune in to coverage will also have the chance to watch modders and artists showcasing
just how jaw-dropping PCs can look, and how you can do it yourself.
“Cooler
Master has been a company of firsts. First commercial heat pipe CPU cooler.
First all-aluminum PC. First AIO liquid cooler. Everything we’ve done has
worked towards making the desktop a fun, beautiful and easy thing to build. At
COMPUTEX, we want to show you how easy it has become to build a showcase PC,”
said Charlie Wu, Cooler Master’s Brand Manager.
Master has been a company of firsts. First commercial heat pipe CPU cooler.
First all-aluminum PC. First AIO liquid cooler. Everything we’ve done has
worked towards making the desktop a fun, beautiful and easy thing to build. At
COMPUTEX, we want to show you how easy it has become to build a showcase PC,”
said Charlie Wu, Cooler Master’s Brand Manager.
Although
lips are sealed, Cooler Master has squeaked a little about what’s behind closed
doors before May 30 arrives.
lips are sealed, Cooler Master has squeaked a little about what’s behind closed
doors before May 30 arrives.
A Dream to Build, Look At, and Use
Everything Cooler Master will reveal is
focusing on how premium PCs that took case modders months to pull off in the
past can be done by anyone with the right tools. They are attacking the PC
build from four aspects – putting in original tech and design (1) and
customizing with hard accessories (2), adjustable parts and new software (3).
For gamers in particular, they are releasing products (4) where every design
option has a functional component for enhancing performance and comfort on the
competitive level.
focusing on how premium PCs that took case modders months to pull off in the
past can be done by anyone with the right tools. They are attacking the PC
build from four aspects – putting in original tech and design (1) and
customizing with hard accessories (2), adjustable parts and new software (3).
For gamers in particular, they are releasing products (4) where every design
option has a functional component for enhancing performance and comfort on the
competitive level.
Cooling: Size Matters
Cooler Master’s tech department, built on its
adventurous OEM roots, always has a few tricks up its sleeve. For CPU coolers,
we’re looking at one concept based on a heat column mysteriously named “UFO.”
The next, already hinted at during CES earlier this year, is the next edition
of their flagship MasterAir Maker 8. They said it is even bigger, as they were
able to overcome previous performance limitations by combining new loop heat
pipe technology into the vapor chamber base. Lastly, they’re launching a
product that is the last they need to check off a full list of all possible CPU
cooling solutions available on the market. It involves flexible tubes, if that
helps.
adventurous OEM roots, always has a few tricks up its sleeve. For CPU coolers,
we’re looking at one concept based on a heat column mysteriously named “UFO.”
The next, already hinted at during CES earlier this year, is the next edition
of their flagship MasterAir Maker 8. They said it is even bigger, as they were
able to overcome previous performance limitations by combining new loop heat
pipe technology into the vapor chamber base. Lastly, they’re launching a
product that is the last they need to check off a full list of all possible CPU
cooling solutions available on the market. It involves flexible tubes, if that
helps.
Cases: Pulling Secrets from the Vault
There’s really big news in the case
department. Astronomical, you might even say. For starters, upgrades are coming
on all existing cases in the modular MasterCase series, and the number of
accessories will be pushed to over 25 with some unique lighting options. A
completely new series of cases is on the horizon, with a design we’ve not quite
seen before and described by Cooler Master as “our smallest case to date.”
department. Astronomical, you might even say. For starters, upgrades are coming
on all existing cases in the modular MasterCase series, and the number of
accessories will be pushed to over 25 with some unique lighting options. A
completely new series of cases is on the horizon, with a design we’ve not quite
seen before and described by Cooler Master as “our smallest case to date.”
Bigger still is the stuff from the 25th
year anniversary vault, as we said earlier. They were super quiet about this,
but did tell us that people are due to see new entrants from its two most
popular case lines of all time. One of them is debuting glass curved in a way
that the world has never seen before on a case. Stay tuned.
year anniversary vault, as we said earlier. They were super quiet about this,
but did tell us that people are due to see new entrants from its two most
popular case lines of all time. One of them is debuting glass curved in a way
that the world has never seen before on a case. Stay tuned.
Peripherals: Make Your Gaming Experience
Cooler Master’s upcoming, across-the board release
of new peripherals comes under the banner of “make your gaming experience.” With
competitive gaming in mind, the trio wants to strip away flashy looks and
provide durable gaming functionality with highly customizable options. A new
set of keys, two new mice, a new headset and a combo set will feature numerous
lighting effects, distinct RGB templates, grip variances to support contrasting
style of games, and our patented Bass FX technology for easy switch sound.
of new peripherals comes under the banner of “make your gaming experience.” With
competitive gaming in mind, the trio wants to strip away flashy looks and
provide durable gaming functionality with highly customizable options. A new
set of keys, two new mice, a new headset and a combo set will feature numerous
lighting effects, distinct RGB templates, grip variances to support contrasting
style of games, and our patented Bass FX technology for easy switch sound.
Power Supplies: Less is Less
Cooler Master is taking parts out of its power
supplies. We know, that sounds bad. Actually, it’s going to make things even
quieter. As well, cables and power cases will be seeing in color with
officially sanctioned sleeving and flat ribbon varieties.
supplies. We know, that sounds bad. Actually, it’s going to make things even
quieter. As well, cables and power cases will be seeing in color with
officially sanctioned sleeving and flat ribbon varieties.
RGB: Lighting Gets a Strong Push in Hardware and Software
After its initial success bundled with Ryzen’s
Wraith RGB cooler, Cooler Master’s software will be debuting along with almost
10 new products that will come strapped in rainbow colors. You’ll be able to
enjoy these and other compatible products in RGB whether or not you have an RGB motherboard, a sentence that will
only make sense at COMPUTEX.
Wraith RGB cooler, Cooler Master’s software will be debuting along with almost
10 new products that will come strapped in rainbow colors. You’ll be able to
enjoy these and other compatible products in RGB whether or not you have an RGB motherboard, a sentence that will
only make sense at COMPUTEX.
In the Booth: Live Modding
Surrounded
by this year’s Case Mod World Series winners, modders from multiple countries
will be showing off some of their skills in on-site modding demos. There will
even be some giveaways featuring modded components done during the trade show.
Witness and learn firsthand the skills you need to make a world class mod or
just a nice PC for your own desk at home.
by this year’s Case Mod World Series winners, modders from multiple countries
will be showing off some of their skills in on-site modding demos. There will
even be some giveaways featuring modded components done during the trade show.
Witness and learn firsthand the skills you need to make a world class mod or
just a nice PC for your own desk at home.
Coverage
Cooler Master will have live coverage and
giveaways on the company’s social media platforms and in major media visits,
happening from May 30 – June 3, 2017.
giveaways on the company’s social media platforms and in major media visits,
happening from May 30 – June 3, 2017.
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