LG WINS DUAL “BEST OF THE BEST” IN THIS YEAR’S RED DOT AWARDS

LG WINS DUAL “BEST OF THE BEST”

IN THIS YEAR’S RED DOT AWARDS

LG SIGNATURE OLED TV W and Smart InstaView
Refrigerator

Both Receive Recognition for Best in Design

SEOUL, April 3, 2017 — LG Electronics
(LG) was a big winner at this year’s Red Dot Design Awards, earning an
impressive 20 total Red Dot Awards for excellence in design, including two Best of the Best awards. The top Best of the Best awards were given to LG’s
SIGNATURE OLED TV W and Smart InstaView refrigerator for their innovation and
contribution to the design community. Red Dot is widely seen as one of the world’s
three most influential design committees, along with the iF Design Awards and
IDEA (International Design Excellence Awards).

The
LG SIGNATURE OLED TV W features an awe-inspiring Picture-on-Wall design that
takes the TV concept and turns it into a piece of art. The super thin minimal profile
of the 65-inch W7 – less than 4mm thick when mounted on the wall – creates the
illusion of the TV levitating in midair, making the viewing experience even
more immersive. The LG SIGNATURE OLED TV W also recently received the 2017 iF
Design Award, giving LG a diverse portfolio of award-winning products.

LG’s
InstaView Door-in-Door™ refrigerator was recognized by Red Dot for successfully
combining a beautiful appliance with interactive technology. The refrigerator features
a 29-inch LCD touch display which instantly turns transparent with just two
knocks, letting customers peer inside without opening the door. The Smart Tag
menu allows users to add stickers and tags on the screen to indicate which
foods are stored inside. Smart Tag also offers users the ability to input the
expiration date of each item, so the refrigerator can issue reminders when
foods near their expiration dates.

In
addition to these two Best of the Best
awards, LG received 18 additional honors from the Red Dot judges. LG SIGNATURE
OLED TV, Gram laptop, V20 smartphone, LG Watch Style and Sports, TONE series wireless
headsets and Minibeam projector were among the other LG products recognized for
their outstanding design and technological innovation.

“Recognition
such as these from an organization as respected as Red Dot is confirmation to
us that LG is living up to our expectation as an industry leader in design,” said
Noh Chang-ho, vice president and head of corporate design at LG Electronics.
“We will continue to offer products that push the boundaries of design and
technology, redefining consumers’ expectations and doing our best to set a
higher standard for aesthetics.”

LG
Electronics, along with other LG companies such as LG Display and LG Hausys,
will be participating in Milano Design Week from April 4-9 to highlight the
importance of design in consumers’ everyday lives.