ASUS Republic of Gamers Announces Strix RX 480

All-new VR-ready gaming graphics card
outshines the competition with leveled-up performance and Aura RGB Lighting

Singapore, 15th
July  — ASUS Republic of Gamers
(ROG) today announced Strix RX 480, an all-new VR-ready gaming graphics card
with ultra-fast gaming performance, advanced cooling and reliability, and
personalized styling. Powered by the latest AMD Radeon™ RX 480 graphics
processing unit (GPU), clocked at 1330MHz in OC mode, ROG Strix RX 480 delivers
up to 15%-faster performance in 3DMark Fire Strike Extreme and 19%-faster
gaming performance in Hitman™ and Doom®.

ROG Strix RX
480 is packed with exclusive ASUS technologies, including DirectCU III with a
patented triple wing-blade 0dB fan designed to deliver maximum airflow for
30%-cooler and three-times (3X) quieter performance, and ASUS FanConnect, which
features GPU-controlled fan headers to connect to system fans for targeted
supplemental cooling. Industry-exclusive Auto-Extreme technology with Super
Alloy Power II components ensures premium quality and reliability.

ROG Strix RX
480 enables complete gaming system personalization with Aura RGB Lighting. A
VR-friendly design with two HDMI ports lets gamers always keep a virtual
reality (VR) device and a monitor connected to their system for immersive
gaming anytime. It also includes GPU Tweak II with XSplit Gamecaster for
intuitive performance tweaking and instant gameplay streaming.

ROG
Strix RX 480 is equipped with ASUS DirectCU III cooling technology, which
features direct-GPU-contact heatpipes that transport more heat away from the
GPU, outperforming reference designs and achieving up to 30% cooler gaming
performance. DirectCU III technology includes triple 0dB fans, engineered with
a patented wing-blade design that delivers maximum airflow and improves static
pressure over the heatsink by 105%, while operating at three-times (3X) quieter
volume than reference cards.

ROG Strix RX 480 also comes with ASUS
FanConnect technology. When gaming, the GPU often runs hotter than the CPU, but
chassis fans usually only reference CPU temperatures, resulting in inefficient
system cooling. ASUS FanConnect solves this issue with two 4-pin GPU-controlled
headers that can be connected to system fans to provide targeted supplemental
cooling for optimal thermal performance.

All ASUS
graphics cards are now produced using Auto-Extreme technology, an
industry-exclusive, 100%-automated production process that incorporates premium
materials to set a new standard of quality. Auto-Extreme technology ensures
consistent graphics card quality as well as improved performance and longevity.
This new manufacturing process is also environmentally friendly, eliminating
harsh chemicals and reducing power consumption by 50%.

Super Alloy
Power II components enhance efficiency, reduce power loss, reduce component
buzzing by 50% while under full load, and achieve thermal levels that are
approximately 50% cooler than previous designs for enhanced quality and
reliability.

ROG Strix RX
480 includes ASUS Aura RGB Lighting on both the shroud and the backplate. This
stunning illumination technology is capable of displaying millions of colors
and six different effects for a totally personalized gaming system. ROG Strix RX
480 also has a VR-friendly design with two HDMI ports that let gamers connect a
VR device and display at the same time, so they can enjoy immersive virtual
reality experiences anytime without having to swap cables.

Redesigned
with an intuitive user interface, GPU Tweak II makes gaming and overclocking
easier than ever, while retaining advanced options for seasoned overclockers.
With one click, the Gaming Booster function maximizes system performance by
removing redundant processes and allocating all available resources
automatically. An included one-year XSplit Gamecaster premium license — a $99
value — lets gamers easily stream or record gameplay via a convenient, in-game
overlay. The overlay also displays GPU clock speed, temperature, and VRM usage,
and has GPU Tweak II controls, so gamers can choose a gaming profile and boost
performance with just one click.

Local pricing and
availability to be announced on a later date.