OPPO DEBUTS SELFIE-FOCUSED OPPO R9 WITH
16MP FRONT CAMERA
Singapore, 22 April 2016 – The ever-evolving smartphone brand, OPPO, is due to release the R9 on 30 April on local shores. The phone will carry the legacy of stunning design and superb performance that has come to define the popular R series.
The OPPO R9 improves on all of the strengths of previous entries from the R series, featuring powerful hardware, an eye-catching design and OPPO’s patented, industry-leading low-voltage VOOC Flash Charge technology. It also introduces a brand-new technology in OPPO’s arsenal: The Hi-light Camera, which ensures that users can take clear, bright and colourful selfies in any lighting conditions.
A Beauty to See and to Hold
The R9 carries on the stylish metallic appearance of its predecessor the R7, while shaving off even more weight from its predecessor. The R9’s measures at 151.8 x 74.3 x 6.6mm, weighing a modest 145g. OPPO’s commitment to innovative design means that the 5.5-inch AMOLED display is accompanied by a bezel that is barely noticeable, measuring only an incredible 1.66mm.
The OPPO R9 has ultra-thin 1.66 mm bezels
Drawing inspiration from snow-covered mountain ridges, OPPO designers gave the R9 a metallic light-catching edge that shows off the phone’s flowing lines. Not only increasing the style ante, the R9’s edges display a clear understanding of ergonomics by perfectly conforming to the contours of the hand to give the R9 an effortless ‘Comfort Grip’.
Hi-light Camera: You in the Best Light
The phone’s defining feature, the R9’s 16 MP front-facing camera is built to capture the perfect selfie. The device is fitted with OPPO’s new Hi-light Camera, allowing it to capture more light to ensure bright and clear selfies even in low-light conditions. Paired with the new SelfiePanorama feature for group photos and Beautify 4.0, the OPPO R9 is the perfect companion for taking and sharing quality shots on social media platforms.
The OPPO R9 features a custom-built Hi-light Camera
The 16MP front-facing camera isn’t all just about high-pixel counts. The R9’s unique strength in front-facing shots lies in its custom-built sensor, co-developed with Samsung to maximize image quality through pixel arrangement.
The 16MP front-facing camera isn’t all just about high-pixel counts. The R9’s unique strength in front-facing shots lies in its custom-built sensor, co-developed with Samsung to arrange pixels to maximize image quality.
While common photo-enhancing technology confines itself to software-based processing algorithms, OPPO has optimized the arrangement of pixels on the sensor itself to ensure clear, bright and colourful images. Meanwhile, a large f/2.0 aperture increases the amount of light that enters the camera and ISOCELL technology works to prevent “crosstalk” – a phenomenon wherein light spills from one of the sensor’s light-detecting elements to another and muddies the final image.
The R9’s Hi-light Camera is up to four times more sensitive than standard cameras, has twice the dynamic range and captures shots with four times less noise, compared to cameras without the technology. As a result, the Hi-light Camera produces exceptionally vivid images, even in low-light, back-lit and night-time photography.
To ensure a brilliant photography experience, OPPO has also upgraded the R9’s photo-processing algorithms. The Beautify 4.0 feature is optimized to capture selfies with bright, clear skin, and beautifully defined facial contours.
The new Selfie Panorama feature, perfect for capturing group photos makes its debut with the R9. With a few turns of the wrist, users can take extra-wide 120-degree front-facing photos, as the R9 seamlessly combines three photos and ensures that the whole party makes it into the shot.
Meanwhile, the 13 MP rear shooter is fast, steady and clear, letting users do justice to all of their colorful moments. The OPPO R9’s MediaTek Helio P10 2.0GHz, eight-core, 64-bit processor also comes equipped with the world’s first TrueBright image signal processor (ISP) engine, for enhanced colour resolution and detail.
Smooth, Fast and Free: New ColorOS 3.0 and 4G Dual-SIM
The OPPO R9 cruises through multitasking with the MediaTek Helio P10 and 4 GB RAM, rounding out the package with 64 GB of storage space, which can be expanded by an additional 128 GB.
Adding to the smooth and flexible user experience is the smart SIM slot design, which offers a Nano-SIM slot, as well as an adaptable second slot that can accept either a second Nano-SIM or a microSD card for expanded memory. Both card slots support 4G and VoLTE HD voice calls.
Newly designed ColorOS 3.0
The R9 is the first OPPO phone to come equipped with the all-new ColorOS 3.0. With a flat, simple design language, ColorOS 3.0 has a tidy and refreshing new look, and significantly reduces the phone’s built-in image library for increased efficiency. App startup time has also been boosted by 25% compared to ColorOS 2.1.
Fast, Convenient, Secure: VOOC Flash Charge and Smart Fingerprint Recognition
OPPO’s exclusive VOOC Flash Charge technology continues in the R9, reaching a 70% charge after just half an hour of flash charging.
OPPO’s VOOC Flash Charge Adapter
What sets VOOC above other fast-charging technologies is its low-voltage approach to the problem. By adhering to the standard smartphone charging voltage of 5V, VOOC keeps the phone’s temperature low during charging, protecting the longevity of the battery and phone internals, and even allowing the user to simultaneously use their phone while they fast-charge, a function that no competitor can offer.
The OPPO R9 uses a 2,850 mAh lithium polymer battery, allowing for 14 hours and 5 minutes of constant heavy use, ensuring that the R9 keeps users cruising from morning to night.
Front-facing fingerprint recognition
The R9 is OPPO’s first phone to use front-facing fingerprint recognition. It’s able to recognize a wet or dry fingerprint to unlock the phone in only 0.2 seconds. The fingerprint recognition system can also learn over time, gradually refining its image of the user’s fingerprint and making for an increasingly efficient and smooth unlock process.
The R9 (S$649) in Gold (launching 30 April) and Rose Gold (launching in May) will be available from the following retailers:
· OPPO Concept Stores
o #01-627, 3 Temasek Boulevard, Suntec City, S(038983)
o 333 Geylang Road, Singapore S(389364) (open 24 hours)
o 1 Park Road, #01-22 People’s Park Complex, S(059108)
· All M1, Singtel and StarHub stores